How to use Digital Marketing for Traditionally Offline Category? 

Designation : Founding Member Description : Arindam Paul is part of the core founding team at Atomberg, one of Indias fastest-growing and most durable consumer brands in India. He contributed immensely to the brand growth to Rupees 700 crores ARR in the past 7 years. He currently leads all sales, marketing, and customer service initiatives at Atomberg. Arindam is an enthusiastic practitioner and learner of all aspects of brand building, growing startups, managing distribution, media, and understanding the Indian consumer. He holds an MBA degree from IIM Indore and a B.Tech degree from NIT Surat.