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Luxury Branding 

  • Offered byUDEMY

Luxury Branding
 at 
UDEMY 
Overview

Learn how can brands reach different consumer groups at the same time preserving exclusivity

Duration

2 hours

Total fee

455

Mode of learning

Online

Credential

Certificate

Luxury Branding
 at 
UDEMY 
Highlights

  • Full lifetime access
  • Earn a Certificate of completion from Udemy
  • Comes with 30 days money back guarantee and full lifetime access
Details Icon

Luxury Branding
 at 
UDEMY 
Course details

Who should do this course?
  • For Marketers
  • For Brand Managers
  • For Marketing Managers
  • For Marketing Students
  • For Business Owners
  • For Marketing students
What are the course deliverables?
  • The luxury market
  • Luxury brand management
  • Collaboration with arts and artists
  • Public brand representatives
  • Consumer motivations
  • Cultural customer cultivation
  • Luxury and sustainability
More about this course
  • This course outline different strategies that a brand can follow to become more successful, more exclusive, whatever the objective is and these strategies are very different
  • By the end of this course, whether you're a marketer, a brand manager or you run your own luxury business, you should be able to create a plan of action which will take your brand to where you want it to be
  • Talk about arts, public representatives, various elements of luxury, consumer motivations, mentoring, personal development, events and some other topics

Luxury Branding
 at 
UDEMY 
Curriculum

The Luxury Market

Luxury elements and consumer motivations

6 elements of luxury

Luxury consumption motivations

Luxury as a societal mentor

Introduction

Cultural cultivation part I

Cultural cultivation part II

Cultural Cultivation III

Leaders, charisma, adoration

Luxury Marketing principles

Anti-laws in luxury marketing part I

Faculty Icon

Luxury Branding
 at 
UDEMY 
Faculty details

Kira Chekhova
Kira run a business that operates in the travel and luxury sectors. She also co-launched a startup - a multifunctional travel booking platform - packmytravel.

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Luxury Branding
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