Market Research: A-Z Fundamentals with Case Studies
- Offered byUDEMY
Market Research: A-Z Fundamentals with Case Studies at UDEMY Overview
Duration | 5 hours |
Total fee | ₹3,499 |
Mode of learning | Online |
Credential | Certificate |
Market Research: A-Z Fundamentals with Case Studies at UDEMY Highlights
- Earn a certificate of completion from Udemy
- Learn from 1 articles + resources
- Get full lifetime access of the course material
- Comes with 30 days money back guarantee
Market Research: A-Z Fundamentals with Case Studies at UDEMY Course details
- For Freshers/Graduates
- For Research Associates/Analysts/Consultants
- For Marketing/Product/Account Managers
- For Business Development/Sales Personnel
- For Anyone who wants to transition to the market research field
- For Anyone who wants to learn an in-demand skill
- Obtain in-depth knowledge and importance of Market Research as a function
- Go from a beginner to a PRO Market Research Analyst
- Learn how to conduct Market Sizing, Forecasting and Data Analysis
- Study how to analyse Competitive Landscape and identify Trends, Patterns & Market Dynamics
- Study how to identify Customers? Needs & Wants, Pain-points and understand their product or service Usage Experiences
- Understand what not to do while conducting Market Research
- Learn how to derive Insights & Inferences and draft appropriate Recommendations
- This course will enable you with practical and usable skills & techniques required to master this field, irrespective of your experience
- In this course, we'll take you step-by-step through the complete Market Research process using engaging video tutorials and teach you everything you need to know to succeed as a Market Research Analyst
- You will be able to understand market research as a function in its entirety, through well-designed case studies
- We have included short demos and have designed the case studies to actually depict how Market Research is conducted in the real world
- We have performed the operations under Data Collection, Data Analysis, Derived and validated Inferences, Visualised and created the final Market Research Report to be presented
- We have created this course by collating our knowledge, experience, skills, techniques, and expertise in the market research, consulting, and strategy domains
- We have also included practical and reliable techniques by considering the issues, challenges, and roadblocks faced by analysts, to make the entire process more efficient for you
Market Research: A-Z Fundamentals with Case Studies at UDEMY Curriculum
Introduction to Market Research
Introduction to Market Research
Market Research: Why
Need for Market Research
Key Growth Strategies used by Businesses
Relation of Market Research to Growth Strategies
Market Research: Who
Who should Conduct Market Research
Market Research: Benefits & Mistakes to Avoided
Benefits of Market Research
Key Mistakes to be Avoided
Market Research: Types and Survey Design
Types of Market Research
Types of Market Research - Secondary Research
Types of Market Research - Primary Research
Survey Design and Analysis
Market Research: Data Sources
Introduction to Data Sources
Types of Data Sources - Secondary
Types of Data Sources - Primary
Importance of Data Consistency and Accuracy