Great Learning
Great Learning Logo

Marketing and Retail Analytics 

  • Offered byGreat Learning

Marketing and Retail Analytics
 at 
Great Learning 
Overview

Empower yourself for a successful career like 8000+ alumni from Great Learning

Duration

3 hours

Total fee

Free

Mode of learning

Online

Difficulty level

Beginner

Official Website

Explore Free Course External Link Icon

Credential

Certificate

Marketing and Retail Analytics
 at 
Great Learning 
Highlights

  • Earn a Certificate of Completion
  • Gain expertise on widely used Skills like RFM Analysis, KINME
Details Icon

Marketing and Retail Analytics
 at 
Great Learning 
Course details

More about this course
  • The marketing and retail analytic free course will help you to anticipate demand and other significant trends that contribute to generating more revenue for the business
  • This beginner course explains some basic terminologies used in marketing and discusses the application of analytics in retail
  • The course also explains RFM, a marketing technique that is used to determine quantitatively which customers are the best ones by examining factors such as the recency of purchase, frequency of purchase, and how much a customer spends
  • This basic marketing and retail analytics course can help you uncover more substantial business insights and customer needs

Marketing and Retail Analytics
 at 
Great Learning 
Curriculum

Overview of Marketing

Marketing Terminologies

RFM Analysis - Using Tableau

RFM Analysis Using - KNIME

Percentiles and Auto Binner Function in KNIME

Other courses offered by Great Learning

3.5 L
5 months
– / –
97 K
4 months
– / –
2.75 L
12 months
– / –
2.75 L
12 months
– / –
View Other 1225 CoursesRight Arrow Icon

Marketing and Retail Analytics
 at 
Great Learning 
Students Ratings & Reviews

5/5
Verified Icon3 Ratings
N
NaveenKumar Durga Lakshmi
Marketing and Retail Analytics
Offered by Great Learning
5
Learning Experience: It's simple, clear and amazing with a hope to grab better career oportunity after this ..
Faculty: It's a self learning material with no need for a factuality .. It's straight with high standards
Reviewed on 22 Jan 2023Read More
Thumbs Up IconThumbs Down Icon
R
Ramandeep
Marketing and Retail Analytics
Offered by Great Learning
5
Learning Experience: Experts are highly trained . His way of explaining is very good.
Faculty: Quality are good, live sessions are also available, practical questions are their and you have to complete your course via quiz Define all the concepts with the help of PDF is easy to understand
Course Support: Yes this course helps me
Reviewed on 20 Aug 2022Read More
Thumbs Up IconThumbs Down Icon
View All 2 ReviewsRight Arrow Icon
qna

Marketing and Retail Analytics
 at 
Great Learning 

Student Forum

chatAnything you would want to ask experts?
Write here...