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Marketing Campaign Strategy from A to Z 

  • Offered byUDEMY

Marketing Campaign Strategy from A to Z
 at 
UDEMY 
Overview

Duration

2 hours

Mode of learning

Online

Difficulty level

Intermediate

Credential

Certificate

Marketing Campaign Strategy from A to Z
 at 
UDEMY 
Highlights

  • 24x7 learner assistance and support
  • Earn a certificate upon successful completion
  • Gain Lifetime Access to Courseware
Details Icon

Marketing Campaign Strategy from A to Z
 at 
UDEMY 
Course details

Who should do this course?
  • Students interested in learning how to create a marketing campaign across multiple digital channels
  • Students interested in the steps involved in running a marketing campaign.
  • Entrepreneurs, paid acquisition marketers, email marketers, product marketers or aspiring marketers interested in better understanding campaign strategy more.
What are the course deliverables?
  • In this course you will learn the steps involved in planning and executing a marketing campaign
  • How to leverage the marketing funnel to identify your marketing campaign goals
  • Develop a campaign strategy statement that's grounded in understanding your customer.
  • Use the Marketing Mix to highlight the right benefits for your audience
  • Introduction to digital marketing channels like email and paid ads that can be leveraged in your campaign
  • Develop basic A/B testing plans and learn other common marketing analytics terms.
  • Plan a launch a winning Marketing Campaign Strategy and Plan
  • Understand the components of a Creative Brief to effectively work with designers and copywriters!
More about this course
  • In this course we walk you through the steps we take when creating a marketing campaigns. You'll find that once you've learned the 'why' and "how", you can apply it to boost the performance of any marketing campaign across any channel.In this fast-paced age of digital marketing, many marketing campaigns get lost in the numerous new marketing channels now available while producing lackluster results. (Email! Ads! Social Media! Where to start?) By gaining a strong understanding of your marketing strategy (product, target audience and strategic messaging), your marketing campaigns will be customer centric and focus on solving the customer problem. Upon completing this course, you'll learn how to build a north star for your campaign so that every decision you make brings you closer to your campaign objective!
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Marketing Campaign Strategy from A to Z
 at 
UDEMY 
Curriculum

The Product

The Opportunity

The Customer

The Strategy

Midway Review

The Message

The Channels

The Metrics

The Plan

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Marketing Campaign Strategy from A to Z
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Students Ratings & Reviews

5/5
Verified Icon1 Rating
I
INTEKHAB AHMAD
Marketing Campaign Strategy from A to Z
Offered by UDEMY
5
Other: The course is really good speacially for those who are beginner. It contains many important topics and chapters and also covers syllabus of well recognized colleges. The tutor explained all the topics very clearly.
Reviewed on 5 Nov 2020Read More
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Marketing Campaign Strategy from A to Z
 at 
UDEMY 

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