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PGDM- Business Design 

  • Offered bySOIL

PGDM- Business Design
 at 
SOIL 
Overview

Learn from India's first program integrating Business, Design Thinking and Liberal Arts

Duration

24 months

Mode of learning

Online

Official Website

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Credential

Certificate

PGDM- Business Design
 at 
SOIL 
Highlights

  • Get scholarship opportunity
  • A hands-on, activity-based session built around the Design Thinking process
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PGDM- Business Design
 at 
SOIL 
Course details

Who should do this course?
  • Business professionals seeking to enhance their skills in strategic thinking, innovation, and problem-solving
What are the course deliverables?
  • Students will develop the ability to apply design thinking principles to analyze complex business challenges and develop innovative strategies that meet both business objectives and user needs.
  • Graduates will be equipped with the skills to make strategic decisions informed by market research, user insights, and design methodologies, ensuring alignment with organizational goals and market demands
  • Students will learn to collaborate effectively with multidisciplinary teams, bridging the gap between design, marketing, engineering, and other functional areas to drive innovation and create cohesive solutions.
  • Through hands-on experience, learners will master prototyping techniques and iterative development processes, enabling them to quickly test and refine ideas in real-world settings.
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More about this course
  • SOIL's AICTE PGDM is a bold and radical step in changing management education
  • The program aims at rediscovering the creative potential in its students thereby creating business leaders who excel in innovation and creativity
  • The students will be taught about the process of design thinking and the ways to practice and implement the learning

PGDM- Business Design
 at 
SOIL 
Curriculum

Introduction to Design Thinking and Innovation

Overview of design thinking principles and methodologies

Understanding the design process: empathize, define, ideate, prototype, test

Business Fundamentals

Principles of management and organizational behavior

Financial accounting and analysis

User-Centered Design

User research methods: interviews, observations, surveys

Persona development and journey mapping

Creativity and Ideation

Techniques for generating innovative ideas

Brainstorming sessions and ideation workshops

Design Tools and Technologies

Introduction to design software (e.g., Adobe Creative Suite, Sketch)

Prototyping tools and techniques (e.g., wireframing, mockups)

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PGDM- Business Design
 at 
SOIL 
Students Ratings & Reviews

5/5
Verified Icon2 Ratings
S
Shivam soni
PGDM- Business Design
Offered by SOIL
5
Learning Experience: Content is very useful for me
Faculty: The syllabus of the course was very good I liked the content Faculty: Faculty is very good and I got practical knowledge at home
Course Support: The support of the course is very usefull for me.
Reviewed on 16 Mar 2023Read More
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A
Ananta Moharana
PGDM- Business Design
Offered by SOIL
5
Learning Experience: Best experienceThe environment here is very smooth and the teaching faculty is brilliant also.
Faculty: Faculty is very good and I got practical knowledge at home overall experience is fabulous
Course Support: The support of the course is very usefull for me.
Reviewed on 16 Mar 2023Read More
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PGDM- Business Design
 at 
SOIL 

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