UMN - Pharmaceutical and Medical Device Innovations 

Recap of Healthcare Marketplace Specialization

Meet Steve Parente (or "My Five Hats")

1.1.0 Overview; Pharmaceutical Industry: Trends in Drug Development

1.1.1 Pharmaceuticals: From Bench to Bedside

1.1.2 Pharmaceutical Industry: Drug Development Challenges

1.1.3 Pharmaceutical Industry: Intellectual Property

1.2.1 Pharmaceutical Industry: Food & Drug Administration

1.2.2 Pharmaceutical Industry: Investigational New Drug / Phase 1 to Phase 4

1.2.3 Pharmaceutical Industry: Global Regulatory & Harmonization

1.3.1 Pharmaceutical Reimbursement: US Market

1.3.2 Pharmaceutical Reimbursement: Public Insurance Market

1.3.3 Pharmaceutical Reimbursement: Overseas US Market

Pharma Bench Science

Pharma Regulatory

Pharma Reimbursement

The Pharmaceutical Industry: Bench Science to Bedside

2.1.1 Defining a Market Space

2.1.2 Who are your Customers?

2.1.3 Who or what Influences your Customer?

2.2.1 Early Competitors in Brand Space

2.2.2 Global Space Competitors

2.2.3 Generic and Over the Counter (OTC)

2.3.1 Trends in Cancer Drugs

2.3.2 British Criteria for Cancer Drug Payment

2.3.3 U.S. Criteria for Cancer Drug Payment

Pharma Marketing Plan

Pharma Competitor Analysis

UK vs. US Policy for Cancer Drugs

3.1.1 Medical Device Industry: Regulatory Basics

3.1.2 Device Failure

3.1.3 Medical Device and Pharma Convergence

3.2.1 Reimbursement Coding

3.2.2 Payment to Healthcare Providers

3.2.3 Medical Device Industry: Reimbursement Strategy

3.3.1 U.S. Device Public Reimbursement

3.3.2 U.S. Device Private Insurer Reimbursement

3.3.3 Medical Device Reimbursement Outside U.S.

Medical Device Innovation

Medical Device Regulatory

Device Reimbursement

Medical Device Bench Science to Bedside

Medical Device Market Deployment & Management Overview

4.1.1 Medical Device Industry: Market Space

4.1.2 Medical Device Industry: Innovation Pipeline & Valuation

4.1.3 Medical Device Industry: Global Partnerships

4.2.1 Medical Device: Device Competitor Analysis

4.2.2 Medical Device: Global Competitor Analysis

4.2.3 The 510k: Friend or Foe?

4.3.1 Go to Market

4.3.2 Managing Market Share

4.3.3 Keeping the Product Fresh and Safe in the Long Run

Device Market Plan

Device Competitor Analysis

Device Sales & Risk

Device Market Deployment & Management