SEO Content Expert (SkillCamp with Live Project)
- Offered byNaukri Learning
SEO Content Expert (SkillCamp with Live Project) at Naukri Learning Overview
Duration | 2 months |
Total fee | ₹12,000 |
Mode of learning | Online |
Difficulty level | Advanced |
Credential | Certificate |
SEO Content Expert (SkillCamp with Live Project) at Naukri Learning Highlights
- Trending Skill - SEO experts are in high demand
- Work on live projects with Industry experts
- Interview with top companies
SEO Content Expert (SkillCamp with Live Project) at Naukri Learning Course details
- Ideal for:
- Content writers who want to transition to more strategic roles
- Digital marketers who want to get placed in top companies
- Freshers who want to gain real world experience in a fast growing skill
- This course will go into the depth of SEO from content and technical perspective. We'll learn about important tools, concepts, and key metrics to make you ready to take up a role as an SEO content expert. Please check curriculum section for more details.
- Naukri Learning SkillCamps aim to help professionals transition to high paying jobs. Many working professionals struggle with career growth due to lack of opportunities or lack of skills. While those with the right skills not only earn more but are also bombarded with multiple job offers. At Naukri learning SkillCamps, our objective is to help professionals transition to more in-demand and high paying skills by imparting them with skills that companies are looking for.
SEO Content Expert (SkillCamp with Live Project) at Naukri Learning Curriculum
SEO concept
Search Engine Mechanism
Search Engine Crawling
Key Takeaways
Keyword Research
Importance of Keyword Research
User Intent & Performing Keyword Research
Demo: Keyword Research Tool (Wordtracker)
Types of Queries
Short Tail Query/Long Tail Query
Keyword Density
Keyword Frequency
Canonical
Competitive Analysis Overview
Factors in Competitive Analysis
Key Takeaways
Page Optimisation
Defining On-Page Optimization
On-Page Factors
Title Tags
Meta Description
Header Tags
Image Alt Text
Internal Links
Keyword Usage
Sitemaps
On-Page Don'ts
Keyword Stuffing & Hidden Text
Repetitive Anchor Text
Cloaking
Perfectly Optimized Page
SEO Factors
Top Ranking Factors
Key Takeaways
SEO for Wordpress
Key Takeaways
Duplicate Content
What Is Duplicate Content?
Common Instances
Fixing Duplicate Content
Keyword Cannibalisation
Site wide tech improvement
Schema implementation
Page speed and technical performance
URLs and URL Structure
Mobile first indexing and it's impact
Optimising for mobile
Key Takeaways
Off page SEO tips
Domain authority
Backlink collection
Conversion rate optimisation
User experience
Content best practices
Types of posts: Long form vs Listicles
Components of a good article - opening line, structure, skimmability, and readability index
Author profile and credibility (EAT)
Enriching the content with video/infographics/pdfs
Mobile friendly content
Updating the content
Creating content strategy
Reporting and Analytics Tools
Introduction to Google analytics
Google Webmasters
Key metrics and resources