Social Media Management

5.0 /5

(2 Ratings)

Offered byUDEMY

Social Media Management
at
UDEMY
Overview

Digital marketing training to Learn How to Use Social Media, Social Media Strategy and Social Media Marketing

Duration	3 hours
Total fee	₹2,299
Mode of learning	Online
Official Website	Go to Website
Credential	Certificate

Social Media Management
at
UDEMY
Highlights

Earn a certificate from Udemy
Access on mobile and TV
Full lifetime access
30-Day Money-Back Guarantee

Social Media Management
at
UDEMY
Course details

Skills you will learn

Search Engine optimization Digital marketing Social Bookmarking Marketing SEO Social media marketing

Who should do this course?

Anybody who has a current web browser, a knowhow of how to cut, paste, drag and drop, a Gmail account or Facebook, Twitter and Linkedin accounts

What are the course deliverables?

Why social media matters
Using social media for business outreach
Social media benefits and drawbacks
Overview of key social media tools
When to blog, comment or listen
The business case for RSS, blogging and podcasting
How to integrate new media into conventional public relations campaigns
The basics of search engine optimization (SEO)
Podcast development, production and distribution
About video-on-demand and webcasts
About social bookmarking and networking
How to use Twitter to track news and build communities
HTML and RSS measurement techniques
How to live stream video to the web from any smart phone
How to embed photos, videos and PowerPoints from a social network on your website
How social media can drive business social responsibility

More about this course

Social media management training for social media managers, executives and entry-level employees
This course will help employers manage risks and capitalize on the opportunities of social media in the workplace through expert-led, self-paced online training videos and tutorials
Through this course, you shall know how to use social media for business outreach, social media benefits and drawbacks, get an overview of key social media tools, understand when to blog, comment or listen, how to integrate new media into conventional public relations campaigns, the basics of search engine optimization (SEO), podcast development, production and distribution, about video-on-demand and webcasts, about social bookmarking and networking, how to use Twitter to track news and build communities, HTML and RSS measurement techniques, how to embed photos, videos and PowerPoints from a social network on your website, how social media can drive business social responsibility. Course provided by Udemy

Social Media Management
at
UDEMY
Curriculum

Intro

Overview

Promotional Materials

Hands-on Training

Launch a Blog

Google Analytics

Mobile

Audio via Mobile

Video via Mobile

Case Studies

US Dept. of Defense Social Media Policy

PSNH Crisis Communications Incident

Wrap up

SoLoMo

Digital Literacy

Supplemental Resources

NLRB 1st Report on Social Media

NLRB 2nd Report on Social Media

Social Media Management
at
UDEMY
Faculty details

Eric Schwartzman

I help clients convert mindshare into market share through owned, shared, earned and paid media. • Freelance journalism • White papers • Guest editorials • Primary research