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Work with outbound marketing features in Dynamics 365 Marketing 

  • Offered byMicrosoft

Work with outbound marketing features in Dynamics 365 Marketing
 at 
Microsoft 
Overview

Duration

6 hours

Start from

Start Now

Total fee

Free

Mode of learning

Online

Schedule type

Self paced

Difficulty level

Intermediate

Official Website

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Credential

Certificate

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Work with outbound marketing features in Dynamics 365 Marketing
 at 
Microsoft 
Course details

What are the course deliverables?
  • Manage assets and content settings in Dynamics 365 Marketing
  • Manage customers in Dynamics 365 Marketing
  • Manage forms and pages in Dynamics 365 Marketing
  • Manage emails, segments, and journeys in Dynamics 365 Marketing
  • Manage subscription centers and double opt-in in Dynamics 365 Marketing
  • Manage website visits, redirect URLs, and social postings in Dynamics 365 Marketing
More about this course
  • Learn how to use the Marketing application to guide your prospects and customers through a process of automated messaging, activity generation, and interactive decision points
  • You?ll learn how to create and manage marketing content such as marketing forms, pages, and emails
  • Additionally, you?ll learn how to tailor your messages to specific audiences through segmentation and build automated campaigns known as customer journeys
  • This learning path helps prepare you for Exam MB-220: Microsoft Dynamics 365 Marketing Functional Consultant

Work with outbound marketing features in Dynamics 365 Marketing
 at 
Microsoft 
Curriculum

Manage assets and content settings in Dynamics 365 Marketing

Introduction

Upload images

Manage keywords

Create reusable content blocks

Configure content settings

Check your knowledge

Summary

Manage customers in Dynamics 365 Marketing

Introduction

Manage contacts

Manage accounts

Account-based marketing

Manage leads

Score and qualify leads

Check your knowledge

Summary

Manage forms and pages in Dynamics 365 Marketing

Introduction

Create a marketing form

Add a form to a Marketing page

Embed forms on external websites

Create a marketing form template

Create a marketing page

Set up marketing page personalization

Create a marketing page template

Exercise - Create a marketing form and marketing page

Check your knowledge

Summary

Manage emails, segments, and journeys in Dynamics 365 Marketing

Introduction

Create a marketing email

Deliver a marketing email with send now

A/B testing for email marketing

Create an email template

Create and manage segments

Create a segment template

Market to Dynamics 365 segments on LinkedIn

Use segments from Dynamics 365 Customer Insights

Create a customer journey

Run A/B testing from a customer journey

Generate dynamic behavioral segments from customer journey results

Create a customer journey template

Exercise - Create a customer journey

Check your knowledge

Summary

Manage subscription centers and double opt-in in Dynamics 365 Marketing

Introduction

Manage subscription centers

Set up global double opt-in

Set up double opt-in on a per form basis

Check your knowledge

Summary

Manage website visits, redirect URLs, and social postings in Dynamics 365 Marketing

Introduction

Monitor website visits and link clicks

Marketing on social media

Check your knowledge

Summary

Work with outbound marketing features in Dynamics 365 Marketing
 at 
Microsoft 
Entry Requirements

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Conditional OfferUp Arrow Icon
  • Not mentioned

Work with outbound marketing features in Dynamics 365 Marketing
 at 
Microsoft 
Admission Process

    Important Dates

    Nov 30, 2024
    Course Commencement Date

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    Work with outbound marketing features in Dynamics 365 Marketing
     at 
    Microsoft 

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