Work with outbound marketing features in Dynamics 365 Marketing
- Offered byMicrosoft
Work with outbound marketing features in Dynamics 365 Marketing at Microsoft Overview
Duration | 6 hours |
Start from | Start Now |
Total fee | Free |
Mode of learning | Online |
Schedule type | Self paced |
Difficulty level | Intermediate |
Official Website | Explore Free Course |
Credential | Certificate |
Work with outbound marketing features in Dynamics 365 Marketing at Microsoft Course details
- Manage assets and content settings in Dynamics 365 Marketing
- Manage customers in Dynamics 365 Marketing
- Manage forms and pages in Dynamics 365 Marketing
- Manage emails, segments, and journeys in Dynamics 365 Marketing
- Manage subscription centers and double opt-in in Dynamics 365 Marketing
- Manage website visits, redirect URLs, and social postings in Dynamics 365 Marketing
- Learn how to use the Marketing application to guide your prospects and customers through a process of automated messaging, activity generation, and interactive decision points
- You?ll learn how to create and manage marketing content such as marketing forms, pages, and emails
- Additionally, you?ll learn how to tailor your messages to specific audiences through segmentation and build automated campaigns known as customer journeys
- This learning path helps prepare you for Exam MB-220: Microsoft Dynamics 365 Marketing Functional Consultant
Work with outbound marketing features in Dynamics 365 Marketing at Microsoft Curriculum
Manage assets and content settings in Dynamics 365 Marketing
Introduction
Upload images
Manage keywords
Create reusable content blocks
Configure content settings
Check your knowledge
Summary
Manage customers in Dynamics 365 Marketing
Introduction
Manage contacts
Manage accounts
Account-based marketing
Manage leads
Score and qualify leads
Check your knowledge
Summary
Manage forms and pages in Dynamics 365 Marketing
Introduction
Create a marketing form
Add a form to a Marketing page
Embed forms on external websites
Create a marketing form template
Create a marketing page
Set up marketing page personalization
Create a marketing page template
Exercise - Create a marketing form and marketing page
Check your knowledge
Summary
Manage emails, segments, and journeys in Dynamics 365 Marketing
Introduction
Create a marketing email
Deliver a marketing email with send now
A/B testing for email marketing
Create an email template
Create and manage segments
Create a segment template
Market to Dynamics 365 segments on LinkedIn
Use segments from Dynamics 365 Customer Insights
Create a customer journey
Run A/B testing from a customer journey
Generate dynamic behavioral segments from customer journey results
Create a customer journey template
Exercise - Create a customer journey
Check your knowledge
Summary
Manage subscription centers and double opt-in in Dynamics 365 Marketing
Introduction
Manage subscription centers
Set up global double opt-in
Set up double opt-in on a per form basis
Check your knowledge
Summary
Manage website visits, redirect URLs, and social postings in Dynamics 365 Marketing
Introduction
Monitor website visits and link clicks
Marketing on social media
Check your knowledge
Summary