Digital Marketing
- Offered bySquad Infotech
Digital Marketing at Squad Infotech Overview
Mode of learning | Online |
Official Website | Go to Website  |
Credential | Certificate |
Digital Marketing at Squad Infotech Highlights
- Earn a certificate after completion of course from Squad Infotech
Digital Marketing at Squad Infotech Course details
Individuals looking to start a career in digital marketing
Entrepreneurs seeking to enhance their online presence and promote their businesses effectively
Current marketers wanting to update their skills and knowledge in digital strategies and tools
Introduction to Digital Marketing
Search Engine Optimization (SEO)
Content Marketing
Social Media Marketing
Email Marketing
Analytics and Data-Driven Marketing
Digital Marketing Strategy and Planning
This comprehensive course in Digital Marketing provides participants with the knowledge and skills necessary to effectively navigate the digital landscape and implement successful marketing strategies
Covering a wide range of topics, the course combines theoretical insights with practical applications, preparing students for careers in digital marketing
Digital Marketing at Squad Infotech Curriculum
Drip Marketing & Email Automation
Nurturing process
Best practices
Automation drip marketing techniques
E-Commerce & Drop Shipping
Understanding E-commerce
Various E-commerce portals
Uploading Products to Online Marketplaces
How to make a website using Shopify
Product Keyword Research
Affiliate Marketing
Monetize your online content
How you can start earning a passive income as an affiliate marketer
Influencer Marketing
What is Influencer Marketing
Choosing Influencer at match your Brand
Choosing Influencer at match your Brand
Macro v/s Micro influencer
Using Canva to build creative design
How to Design for Social Media Posts and Stories
Media Buying and Planning
Advertising campaigns
Mobile Marketing
SMS marketing
Advertisement on mobile applications
Push notifications
Mobile App Creation
Building and designing a mobile application
Webinar Creation and Marketing
Create, market and run successful Webinars
Instagram reels Ads
Create reels ads to promote your products or services
Artificial Intelligence (AI) in Digital Marketing
Set up your automation marketing ecosystem
AI tools in content creation
Curation, consumer behaviour and Many more
COREL DRAW
How to structure your design
Specifications for Designing for any Digital Platforms
Using Corel Draw to build creative designs
How to Design for Social Media Posts and Stories
WordPress
Introduction
Setup
Choosing the right theme for your website
Setting up and customization
Plugins
Working
Product Listing
Listing Complex variable product
Blog Creation & Management
Creation & Managing of your blog
Keyword-rich content.
Landing Page Design using Elementor
Building Landing Page in Word Press
Use of Elementor
Search Engine Optimization (SEO) + Webmaster Tools
Introduction
WordPress website Building
Keyword Research & Analysis
Optimization Techniques
Using Search Console for effective SEO
SEO Audit
Google Analytics
Google Analytics
Tag Manager
Reading Google Analytics data
Taking business decisions basis GA data
Search Engine Marketing (SEM)
Google Ads
Setting up Google Ads Account
Choosing the Right Campaign Objectives
Framing Search Ad copies & Ad extensions
Maintaining High Quality Score
Search Engine Marketing (SEM)
Google Ads
Setting up Google Ads Account
Choosing the Right Campaign Objectives
Framing Search Ad copies & Ad extensions
Maintaining High Quality Score
Google Ad sense + Display Ad servers
How does Google Analytics work
Setting up a Google Analytics Account
Placing the tracking code on your site
Setting Campaign Budgets & Bids
Creating properties and views for Accurate Tracking
Setting-up Conversion Tracking Goals & Events
Reading GA data
Taking business decisions basis GA data
Content Writing
Content creation tools
Writing content for Digital platforms
Choosing the best hashtags
Decoding Successful Campaigns
A.I. based content writing tools
Content Creation Tools
Understanding the AIDA Model
Creating Buyer’s Personas
Understanding Consumer Journeys across platforms
Understanding various Content Formats available
Creating Content Buckets
Creating Content Calendar
Social Media Marketing
How to set-up an Advertising Account
Choosing the Right Campaign Objectives
Choosing the Right Targeting
Various Ad Placement & their Importance
How to Design Social Media Ads
Social Media Automation + Online Reputation Management (ORM)
Importance of ORM
Customer’s Expectations towards receiving Prompt Responses
How to Deal with a Crisis Situation
Creating Holding Statements
Measuring Customer Sentiments
What is Social Listening
Tools for Social Listening
Email Marketing + Webchat Process
Mailers
Strategy email software
Reports & analytics in email Marketing
Learn how to generate revenue for your business using chat bots
Other courses offered by Squad Infotech
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