Bachelor of Business Management (BBA) 

offered by Vivekananda Global University

Students who have completed their high school education and are looking to pursue an undergraduate degree in business

Individuals interested in starting a career in business management, marketing, finance, or related fields

Professionals from other sectors who wish to transition into business roles and need foundational business education

• Overview of business concepts, organizational structures, and business environments
• Understanding of key business functions and their interrelationships
• Fundamentals of management, including planning, organizing, leading, and controlling
• Study of management theories and practices applicable to different business contexts
• Principles of marketing, including market research, consumer behavior, and strategic marketing
• Skills in developing and implementing marketing strategies and campaigns

This course is designed to provide students with a broad understanding of business principles and practices

The program equips students with essential skills and knowledge in areas such as management, finance, marketing, and operations, preparing them for entry-level positions in various business environments or for further study in business-related fields

It combines theoretical knowledge with practical application to develop well-rounded business professionals