GEMS B School Vizag
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MBA in Digital Marketing 

    MBA in Digital Marketing
     at 
    GEMS B School Vizag 
    Overview

    To develop strategic thinking and leadership skills in the context of digital marketing

    Duration

    2 years

    Total fee

    5.40 Lakh

    Mode of learning

    Part Time-Classroom

    Official Website

    Go to Website External Link Icon

    Course Level

    PG Degree

    MBA in Digital Marketing
     at 
    GEMS B School Vizag 
    Highlights

    • Earn a degree after completion of course from GEMS B School, Vizag
    • 5 days practical exposure and 2 days classroom exposure
    • Fees is payable in 8 easy installments
    Details Icon

    MBA in Digital Marketing
     at 
    GEMS B School Vizag 
    Course details

    Who should do this course?
    • Professionals already working in marketing roles who wish to specialize in digital marketing or enhance their digital marketing skills
    • Individuals with undergraduate degrees in business or related fields looking to specialize in digital marketing
    • Entrepreneurs aiming to build their brand from scratch using digital marketing strategies to establish their market presence
    What are the course deliverables?
    • Knowledge of legal regulations and best practices related to digital marketing, such as GDPR and CCPA
    • Using digital marketing platforms and tools such as Google Ads, SEO tools, social media management software, and analytics platforms
    • Digital marketing concepts, strategies, and tools
    More about this course

    An MBA in Digital Marketing is designed to blend advanced business management principles with the latest digital marketing strategies and technologies

    This program equips students with the skills needed to leverage digital platforms for business growth, enhance brand presence, and drive online engagement

    The program is aimed at equipping students with both theoretical and practical knowledge in digital marketing, enabling them to drive effective digital campaigns, analyze data, and lead marketing initiatives in a rapidly evolving digital landscape

    MBA in Digital Marketing
     at 
    GEMS B School Vizag 
    Curriculum

    Semester 1

    • Management Concepts & Theories
    • Organizational Behaviour
    • Business Environment
    • Managerial Communication
    • Managerial Accounting
    • Managerial Economics
    • Statistics for Management

     

    Semester 2

    • Marketing Management
    • Human Resource Management
    • Corporate Finance
    • Quantitative Methods
    • Legal aspects of Business
    • Operations Management
    • Management Information Systems

     

    Semester 3

    • Fundamentals of Digital Marketing
    • Social Media Marketing
    • Search Engine Marketing-I
    • Entrepreneurship
    • Project Management
    • Project Work Diary
    • Summer Internship Report

     

    Semester 4

    • Marketing 5.0
    • Search Engine Marketing-II
    • Website Design & Development
    • Content Marketing & Marketing Affiliate 
    • Strategic Management
    • Master’s Project Dissertation /Project Report
    • Project Viva-voce

    MBA in Digital Marketing
     at 
    GEMS B School Vizag 
    Placements

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    Aditya Birla Group
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    Allsec technologies
    American Express
    Axis Bank
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    CapGemini
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    CMC
    commonfloor.com
    Dell
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    HCG Hospitals
    HCL
    Hinduja Global Services
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    ICICI
    India Bulls
    Infosys
    L&T Infotech
    Magna Infotech
    metlife insurance
    Ocwen Financial Solutions
    Oracle
    Qatar Airways
    TATA
    Tesco HSC
    Yahoo
    View placement details

    MBA in Digital Marketing
     at 
    GEMS B School Vizag 
    Entry Requirements

    GraduationUp Arrow Icon
    • N/A
    GEMS online admission testUp Arrow Icon
    • N/A

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    MBA in Digital Marketing
     at 
    GEMS B School Vizag 

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    MBA in Digital Marketing
     at 
    GEMS B School Vizag 
    Contact Information

    Address

    Sree Sai Vridhavan Buildings, Door No. 50-121 54-1/2, BS layout, Seethammadhara
    Visakhapatnam ( Andhra Pradesh)

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