IIM Lucknow - IIM Lucknow - Executive Management Programme In Sales & Marketing Leadership offered by Imarticus Learning
- Private Institute
- Estd. 2012
IIM Lucknow - Executive Management Programme In Sales & Marketing Leadership at Imarticus Learning Overview
Duration | 11 months |
Total fee | ₹2.98 Lakh |
Mode of learning | Online |
Official Website | Go to Website |
Credential | Certificate |
Future job roles | Human resource management, Corporate Communications, Adobe Photoshop |
IIM Lucknow - Executive Management Programme In Sales & Marketing Leadership at Imarticus Learning Highlights
- Earn a certificate & alumni status from IIM Lucknow
- Fees can be paid in installments
- 5-day campus immersion program
- Opportunity to network with industry leaders and peers
- Get masterclass sessions by the CXO leaders
IIM Lucknow - Executive Management Programme In Sales & Marketing Leadership at Imarticus Learning Course details
- This program is designed for emerging leaders across different sectors and countries who want to enhance their sales and marketing leadership skills
- It is ideal for high-potential managers across sales, marketing, and product functions of an organization to upskill and achieve vertical transition to business leadership and P&L leadership roles
- The program can also enable horizontal transition across Sales, Marketing, and Product roles
- Gain exposure to the foundations of Sales & Marketing management and how it’ll enable one to transition to a CBO
- Explore essentials of marketing research, analytics, strategic brand management, digital transformation, and social media strategies
- Understand fundamentals of Go-to-market, establishing distribution, salesforce management, B2B sales and managing business metrics
- Understand fundamentals of design thinking, product management for E-Commerce, Cloud & SaaS based platforms including metrics, competitive strategy and pricing models
- Learn to interpret financial statements, understand cash flows, understand concepts of customer value, pricing strategies, direct costs, indirect costs, variable costs, NPV, IRR and leading a P&L
- Understand essentials of sectoral marketing, marketing to Gen Z, Chat Bots, AI/ML, AR/VR and Metaverse
- Understand the core essence of transformational leadership and C-Suite’s bird’s eye view
- This program is tailored for high-potential executives, with proven managerial track records, aspiring to become business leaders
- The program focuses on developing a high degree of sales and marketing acumen, strategic thinking, people leadership and execution skills
- This program is designed for emerging leaders across different sectors and countries who want to enhance their sales and marketing leadership skill
IIM Lucknow - Executive Management Programme In Sales & Marketing Leadership at Imarticus Learning Curriculum
Understanding the Role of CBO
Foundations Of Sales And Marketing Management
Understanding the customer
Mastering the Science behind Marketing Acumen
Leveraging Marketing Research And Marketing Analysis
Strategic Brand Management
Digital Transformation And Social Media Marketing Strategies
Managing Marketing Campaign
Achieving the Art of Sales excellence
Go To Market And Establishing Distribution
Foundation Skills For A Sales Professionals
Salesforce Management And People Skills
B2B Sales
Managing Business Metrics
Acquiring Strategic Product Management expertise
Launching Building Product And Brand Portfolio
Practicing Financial discipline in your business
Financial Acumen For Sales & Marketing Professionals
Preparing for the future of MarTech & Transformational Leadership
Sectoral Marketing
Marketing To Gen Z
Transformational Leadership And A C-Suite Bird's Eye View
IIM Lucknow - Executive Management Programme In Sales & Marketing Leadership at Imarticus Learning Faculty details
IIM Lucknow - Executive Management Programme In Sales & Marketing Leadership at Imarticus Learning Entry Requirements
Other courses offered by Imarticus Learning
IIM Lucknow - Executive Management Programme In Sales & Marketing Leadership at Imarticus Learning Students Ratings & Reviews
- 4-51
IIM Lucknow - Executive Management Programme In Sales & Marketing Leadership at Imarticus Learning Frequently Asked Questions
Q: Is it worth pursuing Certificate at Imarticus Learning?
Pros:
* Knowledgeable teachers: Many students and alumni praised the teachers' domain knowledge and willingness to help.
* Relevant coursework: The curriculum covers essential aspects of investment banking operations, making students industry-ready.
* Placement opportunities: Imarticus has ties with several prominent companies, providing numerous placement opportunities.
* Professional transparency: Counselors guide students through the admissions process, ensuring they're informed about the program.
* Infrastructure: The campus offers modern amenities, including Wi-Fi-enabled classrooms and air-conditioned spaces.
Cons:
* Limited hands-on training: Some students felt that the course could benefit from more practical sessions.
* Online limitations (for some): Those who pursued the online course reported limited interaction with faculty and peers compared to the offline mode.
Verdict:
Based on the feedback, pursuing a certificate at Imarticus Learning seems worthwhile for those interested in investment banking operations. While some areas may require improvement, the majority of students and alumni report positive experiences with knowledgeable teachers, relevant coursework, and strong placement opportunities. However, individual results may vary depending on factors like personal effort and adaptability.
Note: I've omitted statements that weren't widely corroborated or seemed to focus on minor issues. If you'd like me to elaborate or expand on certain points, please let me know!
Q: Can Imarticus Learning be considered a good college?
Q: What kind of specializations are available in courses offered at Imarticus Learning?
Q: Question: How is the course curriculum for Certificate at Imarticus Learning?
Course Curriculum at Imarticus Learning (Certificate)
* Practical Components: The course includes practical components, making it ideal for those interested in finance and banking operations.
* Financial Products: Students learn about core investment and financial products, providing them with in-depth knowledge of the field.
* Domain Knowledge: Faculty members, who are experts in their domains, deliver lectures and provide knowledge and expertise in communication and personality development.
* Soft Skills Grooming Sessions: Regular soft skills grooming sessions help students enhance their presentation and communication skills.
* Mock Tests and Exams: Mock tests and exams are conducted regularly to assess students' knowledge and prepare them for real-world scenarios.
* Updated Course Curriculum: The course curriculum is well-designed and updated according to the latest market trends, ensuring students receive relevant and timely knowledge.
Note: These points summarize the common themes that emerged from the student and alumni reviews about the course curriculum at Imarticus Learning.
Q: Who are the top recruiters from Imarticus Learning when it comes to placements?
Student Forum
IIM Lucknow - Executive Management Programme In Sales & Marketing Leadership at Imarticus Learning News & Updates
IIM Lucknow - Executive Management Programme In Sales & Marketing Leadership at Imarticus Learning Contact Information
5th Floor, B-Wing, Kaledonia, HDIL Building, Sahar Rd
Mumbai ( Maharashtra)