IIM Indore - IIM Indore - Postgraduate Certificate Program in Product Management offered by Jigsaw Academy
5.0 /5- Estd. 2010
IIM Indore - Postgraduate Certificate Program in Product Management at Jigsaw Academy Overview
IIM Indore - Postgraduate Certificate Program in Product Management
at Jigsaw Academy
Upskilling to emerging technologies has become the need of the hour, with technological changes shaping the career landscape.
Duration | 6 months |
Total fee | ₹2.65 Lakh |
Mode of learning | Online |
Difficulty level | Intermediate |
Credential | Certificate |
IIM Indore - Postgraduate Certificate Program in Product Management at Jigsaw Academy Highlights
IIM Indore - Postgraduate Certificate Program in Product Management
at Jigsaw Academy
- Get certified by India's Best- IIM Indore & Jigsaw Academy
- Interactive discussions on HBR Case Studies taken from real-world scenarios
- Learn from the best minds to identify white spaces into which a new product can be positioned
- 5i Framework which covers all the key stages of a product's life cycle i.e. IDEATE, INNOVATE, IMPLEMENT, INDUSTRIALIZE, and IMPROVE
- FREE 'Data-Smart' certification included
- BYOP: Bring Your Own Product - develop your idea into a product and take it through the product development life cycle
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IIM Indore - Postgraduate Certificate Program in Product Management at Jigsaw Academy Course details
IIM Indore - Postgraduate Certificate Program in Product Management
at Jigsaw Academy
Skills you will learn
Who should do this course?
- Professional with at least 2 years of work experience
- Business Manager like Marketing Manager, Production Manager, Project Manager, Sales Manager, Analysts, IT Professional, Entrepreneur & Consultant
- Product Executive who has just taken the role
What are the course deliverables?
- Understand the role of a Product Manager and its deliverables
- Understand the life cycle of a product
- Learn in detail the various phases of Product Development
- Learn to identify white spaces into which a new product can be positioned
- Understand the role that various functions like R&D, Engineering, Manufacturing, Sales, Marketing, and Finance play in releasing a new product into the market
- Build skills on facets of Product Management related to Product Specification, Realisation, Marketing, Sales, and Manufacturing, amongst others
- Understand the basics of Product Costing and Pricing
More about this course
- Understand the role of a Product Manager and their deliverables; Learn to identify white spaces into which a new product can be positioned; Build skills on facets of Product Management related to Product Specification, Realisation, Marketing, Sales, and Manufacturing, amongst others; Understand the role that various functions like R&D, Engineering, Manufacturing, Sales, Marketing, and Finance play in releasing a new product into the market
IIM Indore - Postgraduate Certificate Program in Product Management at Jigsaw Academy Curriculum
IIM Indore - Postgraduate Certificate Program in Product Management
at Jigsaw Academy
Module 1: Introduction to Product Management
Introduction to the 5i Framework'
Exemplar Products
Basics of Consumer Research
Module 2: Introduction to Market Analysis
Segmentation
Target Market Selection
Business Model Canvas
Module 3: Product Ideation and Validation
Creativity and Innovation
Idea Generation and Validation
Concept Generation and Testing
Module 4: Customer Centric Product Design
Buyer Personas
User Personas
UX -Design and Interaction
Module 5: GTM Strategies
GTM 101 Principles
Product Positioning
Brand Strategy
Module 6: Product Engineering Fundamentals
Product Engineering Strategy
Prototype Development
Testing and Validation
Module 7: Product Pricing Strategies
Product Costing and Pricing
Pricing Strategy
Pricing Models
Module 8: Sales Strategies
Lead Generation
Customer Acquisition
Customer Retention
Module 9: Product Distribution and Support
Product Servicing Strategies
Obsolescence Management
IIM Indore - Postgraduate Certificate Program in Product Management at Jigsaw Academy Faculty details
IIM Indore - Postgraduate Certificate Program in Product Management
at Jigsaw Academy
Prof. Manoj Motiani
Manoj has completed his Fellow Program in Management from IIM Ahmedabad. He has also won IFCI award for best thesis at IIM, Ahmedabad (2014). Prior to his PhD, Manoj has worked with Aditya Birla Group and Godrej. He has also taught subjects such as Marketing Management, Digital Marketing and SDM at IIM Ahmedabad, IIM Raipur and IIM Rohtak as a visiting faculty.
Bhaskaran S.
Bhaskaran Srinivasan leads the academic initiatives, design, and delivery programs at MaGE. As a certified EFQM and CMM assessor, he’s a Strategy Advisor for product startups. In addition to that, he’s also an accredited CEO Coach at the Coaching Foundation of India. Formerly, Bhaskar supervised operations at top MNCs like Robert Bosch India, Philips Innovation Campus, and Philips Electronics India Ltd.
Aditya Billore
Aditya is a Fellow of the Indian Institute of Management Indore. He has about 11 years of teaching experience at various levels, and his teaching interests include STP, Advertising in new media and Experimental research designs in marketing. Aditya’s areas of research interest are Digital advertising and Consumer Behavior
IIM Indore - Postgraduate Certificate Program in Product Management at Jigsaw Academy Entry Requirements
IIM Indore - Postgraduate Certificate Program in Product Management
at Jigsaw Academy
Eligibility criteria
- Graduation or Post Graduation with minimum 50% from an accredited institution
- Minimum 2 years of professional experience
Other courses offered by Jigsaw Academy
IIM Indore - Postgraduate Certificate Program in Product Management at Jigsaw Academy Students Ratings & Reviews
IIM Indore - Postgraduate Certificate Program in Product Management
at Jigsaw Academy
5/5
1 Rating- 4-51
B
B V Krishna
IIM Indore - Postgraduate Certificate Program in Product Management
Offered by Jigsaw Academy
5
Learning Experience: One of the best courses offered from IIM. Blessed to learn from IIM professors along with industry experts
Faculty: All doubts are cleared by faculty during the session, will encourage us to check with them for questions that we may want to discuss in details in private session as well
Best part is we can build our own product during the course, will get mentors assigned to guide us personally on our own product we intend to build by applying learnings from the class
Course Support: By learning and certification
Reviewed on 26 Nov 2022Read More
View All 1 Reviews
IIM Indore - Postgraduate Certificate Program in Product Management
at Jigsaw Academy
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IIM Indore - Postgraduate Certificate Program in Product Management
at Jigsaw Academy
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No. 308, Third Floor, 100ft Main Road, 1st Stage,
Landmark: Above Domino’s Pizza
Bangalore ( Karnataka)
Phone
9008888491
(For general query)
9019217000
(For admission query)
Email
rubric@jigsawacademy.com
(For general query)
info@jigsawacademy.com
(For admission query)
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