IIM Indore - IIM Indore Executive Programme in Sales and Marketing - Batch 05 offered by TimesPro
- Private Institute
- Estd. 2013
IIM Indore Executive Programme in Sales and Marketing - Batch 05 at TimesPro Overview
Duration | 12 months |
Start from | 16th Mar'25 |
Total fee | ₹2.00 Lakh |
Mode of learning | Online |
Official Website | Go to Website |
Credential | Certificate |
IIM Indore Executive Programme in Sales and Marketing - Batch 05 at TimesPro Highlights
- Earn a certificate after completion of course from IIM Indore
- Fee payment can be done in installments
- 3 days on campus modules
IIM Indore Executive Programme in Sales and Marketing - Batch 05 at TimesPro Course details
Working professionals in sales and/or marketing roles, or those aspiring to pursue a career in these domains
Sales professionals wishing to broaden their perspective with marketing knowledge and competencies
Marketing professionals desiring to enhance their efficiency with an understanding of sales
Learn to create compelling value propositions and strategically manage the marketing mix
Understand customer motivations, preferences, and the underlying factors driving buying behaviour
Critically evaluate, refine, and enhance marketing communications for impactful brand building
Gain thorough, contemporary, and actionable knowledge of the entire sales and marketing domain
Stay ahead with the latest industry trends and leverage advanced, efficient marketing tools
IIM Indore’s Executive Programme in Sales & Marketing (EPSM) (Batch 05), a 12-month transformative journey designed for professionals like you, ready to advance their careers
Gain the prestigious IIM Indore Executive Education Alumni Status, which opens doors to new opportunities and career advancement
Class Timings:
Every Sunday First session: 02:30 PM to 03:45 PM Second session: 04 PM to 05:15 PM Third session: 07:00 PM to 08:15 PM
IIM Indore Executive Programme in Sales and Marketing - Batch 05 at TimesPro Curriculum
Introduction to Marketing
Marketing Mix: 4 Ps of Marketing
Marketing Research Methods and Techniques
Consumer Behaviour Analysis
Consumer Lifetime Value (CLV)
Segmentation, Targeting, and Positioning (STP)
Introduction to Branding
MS Excel
Introduction to Digital Marketing
Understanding Digital Marketing
Digital Marketing Strategy
Digital Marketing Strategy
Digital Marketing Elements
Introduction to Search Engines for Marketing Applications
Introduction to Social Media Marketing
Online Reputation Management and Online Brands
Analytics Fundamentals
Why Business Analytics
Business Analytics Life Cycle - CRISP DM
Descriptive and Inferential Analytics
Predictive and Prescriptive Analytics
Data Analysis using MS Excel
Introduction to Data Visualisation
Product and Brand Management
Development Process: From Ideas to Concept to Strategy
Challenges in Developing New Products
Pricing Strategies
Understanding Pricing
Consumer Psychology and Pricing
Digital Marketing and Analytics
Social Media Marketing
Mobile Marketing
Search Engine Optimisation (SEO)
Search Engine Marketing (SEM)
Content Marketing
Email Marketing
Web Analytics
Sales Management
Role of the Sales Force
Managing and Controlling the Sales Force
Sales Forecasting
Techniques of Forecasting
Distribution Management
Logistics
Distribution System Design
Strategic Marketing
Growth Strategies
Product Life Cycle Marketing Strategies
Business Strategy
Technology and Automation in Marketing
AI in Marketing
Mastering Prompting
AI in Video creation
AI in Branding, Social Media, and SEO
AI in Performance Marketing
Integrated Marketing Communications
Role of Marketing Communications
Developing Effective Communications
Services Marketing
Managing Service Quality and Customer Experience
Emerging Business Models
B2B Marketing Introduction
Organisational Buying Behavior
Industry Insights
Case Study- IKEA Market Entry Strategy
The 3 A'S of Marketing - Agility, Ability, and Authenticity
Customer Centricity and Digital Innovations
Brand Management in the Digital World
Moment Marketing: Digital Customer Journey
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IIM Indore Executive Programme in Sales and Marketing - Batch 05 at TimesPro Contact Information
18th floor, F Wing, Lotus Corporate Park, Off Western Express Highway
Mumbai ( Maharashtra)