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Advanced Digital Transformation (Part 1) 

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Advanced Digital Transformation (Part 1)
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Coursera 
Overview

Duration

24 hours

Start from

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Total fee

Free

Mode of learning

Online

Difficulty level

Intermediate

Official Website

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Credential

Certificate

Advanced Digital Transformation (Part 1)
 at 
Coursera 
Highlights

  • Earn a certificate from IIMA - IIM Ahmedabad
  • Add to your LinkedIn profile
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Advanced Digital Transformation (Part 1)
 at 
Coursera 
Course details

What are the course deliverables?
  • What you'll learn
  • Summarize the basics of digital transformation
  • Describe the instrumental purpose that guides successful digital transformations within organizations
  • Explain the models employed by organizations for leveraging digital technologies for maximum impact
  • Understand what firms are doing to realize superior performance, by mastering the instrumental purpose of digital transformation
More about this course
  • This course offers an advanced introduction to digital transformation and the emerging trends shaping organizations and our lives. This course helps students, managers, and executives understand how technology can be leveraged as a competitive advantage in contemporary times. Further, students will learn how to organize successfully by leveraging advancements in computing technologies that enhance visualizations, connectivity, and intelligence. Students may use the course to learn how purpose acts as a force to develop and design digital products, manage production, and realize value. The course outlines instrumental purpose as such a guiding force, explains the nature of the force, and the way it should be managed.

Advanced Digital Transformation (Part 1)
 at 
Coursera 
Curriculum

Week 1: Digital Transformation: An Introduction

Course Introduction

Meet Your Instructor

Week's Introduction

Digital Transformation: An Introduction

The Context of Digital Transformation

Mastering Digital Transformation

Challenges Underlying Digital Transformation

The Transformative Paradox

The Organizational Approach

Course Overview

Essential Reading: Digitization, Digitalization, And Digital Transformation- Confuse Them At Your Peril

Recommended Reading: The Digitization of Just About Everything

Essential Reading: Google's Eric Schmidt: We need Critical Thinking now more than Ever

Essential Reading: The Business of Artificial Intelligence

Recommended Reading: Jobs, Productivity and the Great Decoupling

Essential Reading: How To Digitize India?

Basic Concepts of Digital Transformation

The Need to Master Digital Transformation

Week 1 (Graded)

Week 2: Scientific Approach to Digital Transformation

Week's Introduction

Mastering Digital Transformation: A Scientific Approach

The Scientific Approach: Lenses

Lenses for Digital Transformation

The Scientific Approach: Concepts

Concepts Underlying Digital Transformation

Relationship between Concepts: Hypotheses

The Scientific Approach: Hypotheses

Purpose of Digital Transformation: Instrumental, Operational, and Existential

Essential Reading: Why Silicon Valley is so excited about awkward drawings done by artificial intelligence?

Recommended Reading: DeSanctis, G., & Poole, M. S. (1994). Capturing the complexity in advanced technology use: Adaptive structuration theory. Organization science, 5(2), 121-147

Essential Reading: A Harvard Business School Professor on how companies like Google and Amazon use experimentation to innovate, grow, and improve

Essential Reading: Learning from how Tech Companies do Experiments: Lessons from The Power of Experiments: Decision-making in a Data-Driven World

Recommended Reading: Facebook Experiment Used Silicon Valley Trickery

Recommended Reading: The Sciences of the Artificial by Herbert A. Simon

The Scientific Approach

Digital Transformation, Scientific Approach, and Purpose

Week 2 (Graded)

Week 3: Digitally Transforming Organizations

Week's Introduction

Digital Transformation: The Instrumental Purpose

Organizational Performance and Technology

Positioning-based and Efficiency (or Resource)-based Theories

The Capabilities Model of Organization

Digital Transformation as Capability-building

Exemplar: Capabilities of Digital India

Public Digital Capabilities - Discussion

Essential Reading: Dr. Pankaj Setia on the challenges that will redefine CIOs’ careers

Recommended Reading: IT Doesn’t Matter

Recommended Reading: Teece, D. J., Pisano, G., & Shuen, A. (1997). Dynamic Capabilities and Strategic Management. Strategic Management Journal, 18(7), 509–533

Recommended Reading: A Global Study on Digital Capabilities

Essential Reading: Payments

Recommended Reading: Stacking Up Financial Inclusion Gains in India

Organizational Transformation

Instrumental Purpose: The Capabilities Perspective

Week 3 (Graded)

Digital Capabilities and their Impact

Week 4: Mastering the Instrumental Purpose

Week's Introduction

The Capability Performance Hypotheses

High-Performance Digital Capabilities

Hierarchy of Capabilities

Digital Capability Conversion Factor

Capability Performance Hypotheses: The Role of Context

Organizational Capability Performance Factor

Essential Reading: 10 Must-Have CRM Features Small Businesses Should Use

Recommended Reading: What is Industry 4.0? Here's A Super Easy Explanation For Anyone

Essential Reading: Pankaj Setia. Digitization of customer service processes: How firms may build advanced capabilities for superior performance

Ideas from IIMA. Ideas from IIMA

Essential Reading: Enabling productivity and scale through improved enterprise knowledge management

Recommended Reading: Digital revolution in the Indian banking sector

Recommended Reading: Setia, P., & Patel, P. C. (2013). How information systems help create OM capabilities: Consequents and antecedents of operational absorptive capacity. Journal of Operations Management, 31(6), 409-431

Essential Reading: Big Data-Tesco Probes the Frontiers of Privacy

Instrumental Purpose

Capability Hierarchy

Context and Organizational Capabilities

Week 4 (Graded)

Peer Review Assignment

Advanced Digital Transformation (Part 1)
 at 
Coursera 
Admission Process

    Important Dates

    May 26, 2024
    Course Commencement Date

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