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Meta - AR in marketing using Meta Spark 

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AR in marketing using Meta Spark
 at 
Coursera 
Overview

Duration

20 hours

Start from

Start Now

Total fee

Free

Mode of learning

Online

Official Website

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Credential

Certificate

AR in marketing using Meta Spark
 at 
Coursera 
Highlights

  • Shareable Certificate
    Shareable Certificate
    Flexible schedule
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AR in marketing using Meta Spark
 at 
Coursera 
Course details

More about this course
  • This course prepares learner for a career using AR in marketing
  • Learner will learn how AR is used for marketing purposes as well as processes, guidelines, and best practices for creating AR effects
  • While this course focuses on creating AR effects using Meta Spark, the skills you will build apply to many other similar tools
  • By the end of this course, learner will be able to:
  • List the capabilities and limitations of Meta Spark
  • Install, set-up, and configure work environment
  • Explain the different elements of the Meta Spark Studio and Meta Spark Hub interfaces
  • Optimize and test Meta Spark effects
  • Identify best practices for designing, developing, and testing in Meta Spark
  • Push content to Instagram using Meta Spark Hub
  • Identify Agile and Scrum best practices for Meta Spark development
  • Use Meta Spark scripting to create travel posters
Read more

AR in marketing using Meta Spark
 at 
Coursera 
Curriculum

Meta Spark Quick Start

Augmented reality in marketing using Meta Spark

AR in marketing, learning and entertainment

An overview of Meta Spark Studio

Publishing platforms and Meta Spark communities

Meta Spark interface tour

Making effects

Testing and saving effects

The Meta Spark AR ecosystem

Materials and textures

3D models

Blend modes

Directional lighting, focus and zoom in/out

Camera rotation and track & pan

Apply a material to a plane

Point light and Spot light

The Plane Tracker: framing advanced 3D items

Publishing from Meta Spark Studio

The Meta Spark Hub

Meta Spark welcome

Build your AR toolkit

Try it: Create, test and save an effect

Meta Spark Studio face reference assets

Try it: Create a face filter

Try it: Create a world AR effect

Try it: Publish your first two AR effects

Getting started in Meta Spark quiz

The basics of creating effects in Meta Spark quiz

Meta Spark quick start quiz

Meta Spark fundamentals

Welcome to Meta Spark fundamentals

Tracking the face

Occlusion

Introduction to Patch Editor, part 1

Introduction to Patch Editor, part 2

Mix patch, part 1

Mix patch, part 2

Interaction patches: Getting started

Interaction patches: Object Tap

Interaction patches: Screen Tap

Interaction patches: Screen Pinch

Interaction patches: Rotate

Attach an asset to a Target Tracker: Getting started

Attach an asset to a Target Tracker: Scale, animation and rotation

Attach text to a Target Tracker: Customize text

3D text target tracking: Animate text

Environment textures: Add a metallic texture

Environment textures: Adjust rotation and lighting

Creating image sequence: Prepare GIF for import into Meta Spark

Creating image sequence: Create and import animation sequence

Texturing 3D objects: Add and position object

Texturing 3D objects: Change object texture

Meta Spark features: trackers, segmentation and occlusion

Patch Editor Overview

Try it: Create an animated AR effect

Patches in Meta Spark Studio

Choose a good target image

Try it: Object interaction

Environment textures and the environment light

Try it: Environment textures

Try it: Modify a 3D object in Blender

Introduction to augmented reality with Meta Spark quiz

Create augmented reality with Meta Spark Studio quiz

Meta Spark fundamentals quiz

Meta Spark pro

Welcome to Meta Spark Pro

Selecting your assets

AR Library and external integrations

Creative strategy and design patterns: Design patterns and questions to ask

Scene assembly: Scripting, part 1

Scene assembly: Scripting, part 2

Scene interaction: Implementing user input, movements

Scene interaction: Implementing user input, gestures and devices

Using audio in Meta Spark: Getting started

Using audio in Meta Spark: Audio bands and analyzer

Using audio in Meta Spark: Other audio patches

Pickers and sliders: Getting started

Pickers and sliders: Pickers

Pickers and sliders: Sliders

Adding custom instructions for interactions

Custom render pass: Getting started

Custom render pass: Adding to a scene

Dynamically modifying scene parameters

Testing and debugging logic

Project optimization: Introduction

Optimization: Using blocks and SDF

Optimization: 3D models

Uploading and exporting effects

Three challenges for AR developers

Project configuration

Try it: Create an effect that uses a slider

Signal processing

Best practices for testing and debugging

Publishing practices

Try it: Upload and export an effect

Design and asset considerations quiz

Scene assembly and interaction quiz

Meta Spark pro quiz

Game creation in Meta Spark

Welcome to the scavenger hunt

Gather your assets

End of course game design document

Assets for the end of course project

End-of-course project: Build poster 1

End-of-course project: Build poster 2

End-of-course project: Build poster 3

Game creation in Meta Spark quiz

AR in marketing using Meta Spark
 at 
Coursera 
Admission Process

    Important Dates

    May 25, 2024
    Course Commencement Date

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    AR in marketing using Meta Spark
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