Build Brand Awareness with Paid Ads, Analytics, and Monetisation
- Offered byFutureLearn
Build Brand Awareness with Paid Ads, Analytics, and Monetisation at FutureLearn Overview
Build Brand Awareness with Paid Ads, Analytics, and Monetisation
at FutureLearn
Duration | 2 weeks |
Total fee | ₹900 |
Mode of learning | Online |
Credential | Certificate |
Build Brand Awareness with Paid Ads, Analytics, and Monetisation at FutureLearn Highlights
Build Brand Awareness with Paid Ads, Analytics, and Monetisation
at FutureLearn
- Earn a certificate upon completion
Build Brand Awareness with Paid Ads, Analytics, and Monetisation at FutureLearn Course details
Build Brand Awareness with Paid Ads, Analytics, and Monetisation
at FutureLearn
Skills you will learn
More about this course
- On this two-week course, you’ll explore advert creation on Instagram and how to set up your budget and schedule
- You’ll also learn how to use Ad Analytics, using the data to optimise your ads for success
- Finally, you’ll look at the functions of Instagram Shopping, exploring how to turn a profit using IG
- You’ll also examine advert types within Instagram, identifying criteria for delivering a successful ad through stories, reels, or your feed
- You’ll develop your own advert and critique your work as a group, giving you a platform to test your ideas and share creative ideas
- You’ll identify the advantages of IG shopping, learning how to set up your own shop and create click-worthy product content
- By the end of this course, you’ll understand how paid ads can drive traffic and broaden your customer base
- You’ll have the confidence to make data-driven decisions about your marketing strategy, and have the skills to set up your own IG shop
Build Brand Awareness with Paid Ads, Analytics, and Monetisation at FutureLearn Curriculum
Build Brand Awareness with Paid Ads, Analytics, and Monetisation
at FutureLearn
Paid Ads
Welcome to Week 1
Paid Ads
Creating Great Ads
Ad Budgeting and Scheduling
Let's Review
Analytics and Monetisation
Welcome to Week 2
Performance and Monetisation
Instagram Shopping
Let's Review
Everything You Need in One Place
Instagram Marketing Conclusion
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Student Forum
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