Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course)

Offered byCoursera

Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course)
at
Coursera
Overview

Duration	12 hours
Start from	Start Now
Total fee	Free
Mode of learning	Online
Difficulty level	Beginner
Official Website	Explore Free Course
Credential	Certificate

Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course)
at
Coursera
Highlights

Shareable Certificate Earn a Certificate upon completion
100% online Start instantly and learn at your own schedule.
Flexible deadlines Reset deadlines in accordance to your schedule.
Beginner Level
Approx. 12 hours to complete
English Subtitles: Arabic, French, Portuguese (European), Italian, Portuguese (Brazilian), Vietnamese, German, Russian, Swedish, English, Spanish

Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course)
at
Coursera
Course details

Skills you will learn

Business Strategy Customer Relationship

More about this course

What you?ll achieve:
In this project-centered course*, you will use the Business Model Canvas innovation tool to approach either a personal or corporate challenge or opportunity. You?ll learn to identify and communicate the nine key elements of a business model: Customer Segments, Value Proposition, Channels, Customer Relationships, Key Resources, Key Activities, Key Partners, Revenue Streams, and Cost Structure.
Your completed project will be a polished Business Model Canvas that outlines the business case for a new product or service to address your selected challenge or opportunity. You?ll present your case in both a one-page document and a 10-minute video presentation.
What you need to get started:
This project-centered course is designed for anyone who wants to understand innovation best practices and the intra-corporate entrepreneurial (intrapreneur) skills needed to lead innovation projects, teams, and strategies. Entry- and senior-level professionals in a variety of industries - including education, healthcare, business, and not-for-profit - will benefit from the course materials and project experience. The only prerequisite is a strong desire to understand best practices in innovation and to master the skills needed to transform a new idea into a profitable reality.
To complete the project, you?ll need to access the Business Model Canvas from either the Kauffman Foundation (http://www.entrepreneurship.org) or Strategyzer.com (http://www.Strategyzer.com), or via the Creative Commons license offered by Strategyzer AG (http://www.businessmodelgeneration.com/downloads/business_model_canvas_poster.pdf).
*About Project-Centered Courses: Coursera's project-centered courses are designed to help you complete a personally meaningful real-world project, with your instructor and a community of like-minded learners providing guidance and suggestions along the way. By actively applying new concepts as you learn, you?ll master the course content more efficiently; you?ll also get a head start on using the skills you gain to make positive changes in your life and career. When you complete the course, you?ll have a finished project that you?ll be proud to use and share.