Business Research Methods
- Offered byFutureLearn
Business Research Methods at FutureLearn Overview
Duration | 5 weeks |
Total fee | ₹2,763 |
Mode of learning | Online |
Difficulty level | Beginner |
Credential | Certificate |
Business Research Methods at FutureLearn Highlights
- Earn a certificate from Taipei Medical University
Business Research Methods at FutureLearn Course details
- Business research is the process of gathering information about a company's business activities for the purpose of advancing strategy and maximising profits.
- This online course from Taipei Medical University is the first in a five-part series on business research, covering a range of qualitative and quantitative research methods. From maintaining ethical standards to planning a research proposal, you'll gain the skills you need to undertake research in both academic and business contexts.
- Within qualitative and quantitative research, there are many different sub-branches and types of research: basic versus applied research, action research, causal research, and many more.
- Across the first two weeks of the course, you'll gain an overview of different research types, weighing up the advantages and disadvantages of each. You'll learn what methods work best for what kind of research project.
- Maintaining rigorous ethical standards helps to limit research bias and ensure the impact and practicality of research outcomes.
- In Week 3 of the course, you'll delve into the vital field of research ethics. You'll examine some real-world case studies of ethical dilemmas in qualitative research, and develop tools for ethically using and evaluating quantitative research.
- In the final week of the course, you'll begin putting theory into practice to define a research problem and write a research proposal. You'll get expert guidance on the best strategies for developing a meaningful research topic, then seeing it through to application.
- You'll finish the course prepared to begin analysing research data for your own organisation or institution.
Business Research Methods at FutureLearn Curriculum
Importance of Conducting Research
Welcome to the course
Exploring the Essence of Research: Its Purpose and Importance
The Importance of Research: Who, What, and Why
The Essence of Research: Effective Research and Valuable Topics
Different Types of Research
Applied Research vs. Basic Research
Application and Similarities of Different Research Types
Summary of Different Research Types
Research Ethics
Research Ethics: Principles and Process
Ethics in Research: Importance and Challenges
Research Proposal
Understanding the Purpose and Elements of a Research Proposal
The Challenges of Writing a Research Proposal
Define Research Problem
Research Problem, Question, and Objective: Definition and Practical Examples
The Challenges of Writing Research Problem and Research Question
Assessment Time
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