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ESSEC Business School - France - Case studies in business analytics with ACCENTURE 

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Case studies in business analytics with ACCENTURE
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Coursera 
Overview

Duration

8 hours

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Total fee

Free

Mode of learning

Online

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Credential

Certificate

Case studies in business analytics with ACCENTURE
 at 
Coursera 
Highlights

  • Shareable Certificate Earn a Certificate upon completion
  • 100% online Start instantly and learn at your own schedule.
  • Course 3 of 4 in the Strategic Business Analytics Specialization
  • Flexible deadlines Reset deadlines in accordance to your schedule.
  • Approx. 8 hours to complete
  • English Subtitles: Arabic, French, Portuguese (European), Italian, Vietnamese, German, Russian, English, Spanish
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Case studies in business analytics with ACCENTURE
 at 
Coursera 
Course details

More about this course
  • Who is this course for ?
  • This course is RESTRICTED TO LEARNERS ENROLLED IN Strategic Business Analytics SPECIALIZATION as a preparation to the capstone project. During the first two MOOCs, we focused on specific techniques for specific applications. Instead, with this third MOOC, we provide you with different examples to open your mind to different applications from different industries and sectors.
  • The objective is to give you an helicopter overview on what's happening in this field. You will see how the tools presented in the two previous courses of the Specialization are used in real life projects.
  • We want to ignite your reflection process. Hence, you will best make use of the Accenture cases by watching first the MOOC and then investigate by yourself on the different concepts, industries, or challenges that are introduced during the videos.
  • At the end of this course learners will be able to:
  • - identify the possible applications of business analytics,
  • - hence, reflect on the possible solutions and added-value applications that could be proposed for their capstone project.
  • The cases will be presented by senior practitioners from Accenture with different backgrounds in term of industry, function, and country. Special attention will be paid to the "value case" of the issue raised to prepare you for the capstone project of the specialization.
  • About Accenture
  • Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions?underpinned by the world?s largest delivery network?Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With more than 358,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com.
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Case studies in business analytics with ACCENTURE
 at 
Coursera 
Curriculum

Introduction to case studies in business analytics with Accenture

Introduction to Case Studies in Business Analytics with Accenture - Fabrice Marque

Market trends and key challenges in Analytics - Mickael Svilar

Why is Big Data really big? - Nicolas Glady

Winning in Digital: Powered by Analytics - Jean-Pierre Bokobza

Big data & predictive maintenance in the Utilities sector - Rohit Banerji

Big data & advanced analytics in the Communications industry - Cian O?Hare

Advanced Analytics in the Public Service - Christopher Gray

Wrap-up: a conceptual framework of the applications of Big Data Analytics - Nicolas Glady

Practice Quiz on resource Sector case

Practice Quiz on the Global Communication case

Practice quiz on the Public Service case

Digital Transformation in the Media, the Financial Services and the Retail Sector

Context - Christine Removille

Solution and success factors - Christine Removille

Introduction and key digital trends in Financial Services

Analytics capability based on ?People like you"

How to leverage ?People like you? micro-segmentation - Example 1 ? Increase campaign yield

How to leverage ?People like you? micro-segmentation - Example 2 ? Optimize pricing

Digital transformation and wrap-up

Practice quiz on the "Canal+" case study

Practice quiz on the financial service case study

Advanced Analytics in Healthcare and the Pharmaceutical industry / Wrap up and Introduction to capstone

Healthcare analytics: a conceptual framework - Nicolas Glady

Introduction and key challenges - Paul Pierotti

Correlation between life expectancy and health spending - Paul Pierotti

Presentation of 5 Health Analytics use cases - Paul Pierotti

Focus on Care Management for patients with chronic diseases - Paul Pierotti

Wrap up - Paul Pierotti

Advanced Analytics in the Pharmaceutical industry - Xavier Cimino

How to create value from data? - Fabrice Marque

Wrap up - Mickael Svilar

Data exploration is an iterative process - Nicolas Glady

Analytics exploration - Oonagh O?Shea & Noelle Doody

Wrap up & Capstone guidelines - Nicolas Glady

Practice quiz on the health service case

Practice quiz on the Life science industry case

Case studies in business analytics with ACCENTURE
 at 
Coursera 
Admission Process

    Important Dates

    May 25, 2024
    Course Commencement Date

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