Communications 360

Offered byeCornell

Communications 360
at
eCornell
Overview

Prepare to build a career in the increasingly important function of communications

Duration	7 months
Total fee	₹4.97 Lakh
Mode of learning	Online
Official Website	Go to Website
Credential	Certificate

Communications 360
at
eCornell
Highlights

Earn a certificate of completion from eCornell
Learn from expert faculty
Real world projects

Communications 360
at
eCornell
Course details

Skills you will learn

Written Communication Business Writing PR Communication skills Business Communication

Who should do this course?

Individual contributors

Managers

Executives

Public relations professionals

Communications professionals

Entrepreneurs

What are the course deliverables?

Adapt your written communication to achieve your goals in complex and challenging professional situations

Effectively communicate your ideas through professional PowerPoint presentations and reading deck reports

Convey ideas in writing clearly and persuasively to achieve results

Clearly, succinctly, and powerfully deliver a specific message in both scripted and unscripted settings to gain influence in the workplace

Communicate effectively, efficiently, and empathetically with different cultures in the workplace

Engage the media with confidence, comfort, and control while promoting your story

Create a communication plan to support organizational change

Communicate during a crisis to maintain or rebuild organizational reputation

More about this course

Throughout this program, students will review the foundations of effective verbal and written communication in a variety of business settings and scenarios

Building on those foundations, students will develop their ability to use persuasion when addressing audiences through planned speeches, writing, or presentations, as well as during unscripted situations such as impromptu discussions

Communications 360
at
eCornell
Curriculum

Business Communications Core
Building Compelling Slide Decks and Reports
Business Writing Fundamentals
Advanced Business Writing
Persuasive Writing
Cross-Cultural Communication

Persuasive Communication Core
Persuasion
Impactful Unscripted Communication
Planning and Delivering Effective Presentations
Mediation for Managers

Corporate Communication Core
Communication Planning for Change
Crisis Communication Planning

Elective Courses (3 Courses)
Communicating with the Media
Strategic PR Planning
Hiring and Managing PR Agencies
Navigating Power Relationships

Communications 360
at
eCornell
Faculty details

Andrew Quagliata

Andrew Quagliata is a Senior Lecturer in Management Communication at Cornell University’s Nolan School of Hotel Administration. Dr. Quagliata teaches courses in business writing, persuasive communication, entrepreneurial communication, and real estate communication.

Amy Newman

Amy Newman is a Senior Lecturer of Management Communication at the School of Hotel Administration, Cornell SC Johnson College of Business. She teaches courses in business writing, persuasive communication, organizational behavior, and corporate communication.