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Conduct UX Research and Test Early Concepts 

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Conduct UX Research and Test Early Concepts
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Coursera 
Overview

Duration

21 hours

Start from

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Total fee

Free

Mode of learning

Online

Difficulty level

Beginner

Official Website

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Credential

Certificate

Conduct UX Research and Test Early Concepts
 at 
Coursera 
Highlights

  • Shareable Certificate Earn a Certificate upon completion
  • 100% online Start instantly and learn at your own schedule.
  • Course 4 of 7 in the Google UX Design
  • Flexible deadlines Reset deadlines in accordance to your schedule.
  • Beginner Level
  • Approx. 21 hours to complete
  • English Subtitles: English
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Conduct UX Research and Test Early Concepts
 at 
Coursera 
Course details

Skills you will learn
More about this course
  • Conduct UX Research and Test Early Concepts is the fourth course in a certificate program that will equip you with the skills you need to apply to entry-level jobs in user experience (UX) design. In this course, you will learn how to plan and conduct a usability study to gather feedback about designs. Then, you will modify your low-fidelity designs based on insights from your research.
  • Current UX designers and researchers at Google will serve as your instructors, and you will complete hands-on activities that simulate real-world UX design scenarios. Learners who complete the seven courses in this certificate program should be equipped to apply for entry-level jobs as UX designers.
  • By the end of this course, you will be able to:
  • - Plan a UX research study, including the project background, research goals, research questions, Key Performance Indicators, methodology, participants, and script.
  • - Explain the importance of respecting privacy and user data.
  • - Conduct a moderated and unmoderated usability study.
  • - Take notes during a usability study.
  • - Create affinity diagrams to group and analyze data.
  • - Synthesize observations from research and come up with insights.
  • - Develop persuasive presentation skills to share research insights.
  • - Modify low-fidelity designs based on research insights.
  • - Continue to design a mobile app to include in your professional portfolio.
  • To be successful in this course, you should complete the previous three courses in the certificate program. Or, you need to have an ability to conduct user research to inform the creation of empathy maps, personas, user stories, user journey maps, problem statements, and value propositions; as well as an ability to create wireframes and low-fidelity prototypes on paper and in Figma.
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Conduct UX Research and Test Early Concepts
 at 
Coursera 
Curriculum

Planning UX research studies

Introduction to Course 4: Conduct UX Research and Test Early Concepts

Jason - My journey to UX

Understand the UX research process

Get to know the seven elements of a research plan

Start building a research plan: project background, research goals, and research questions

Continue building a research plan: KPIs

Continue building a research plan: Methodology

Continue building a research plan: Participants

Finish building a research plan: Script

Make privacy a part of UX practices

Understand privacy issues

Vanessa - Ethics, privacy, and data in the real world

Wrap-up: Planning UX research studies

Welcome to Course 4

Optional - Read this if it?s your first course in this certificate

Optional - Interpret your quiz results

Language and communication in UX research

UX research plan template

Activity Exemplar: Start building your research plan: project background, research goals, and research questions

Learn more about KPIs

Activity Exemplar: Continue building your research plan: KPIs

Recruit a diverse participant pool

Activity Exemplar: Continue building your research plan: Methodology and participants

Assistive technology for participants with disabilities

Activity Exemplar: Finish building your research plan: Script

Example UX research plans

Glossary

Optional - Test your knowledge of prior concepts

Optional - Submit your choice of portfolio project prompt

Activity: Start building your research plan: project background, research goals, and research questions

Test your knowledge on UX research plans

Activity: Continue building your research plan: KPIs

Activity: Continue building your research plan: Methodology and participants

Test your knowledge on UX research participants and scripts

Activity: Finish building your research plan: Script

Test your knowledge on user data and privacy

Conducting research with usability studies

Welcome to week 2

Introduction to usability studies

Conduct moderated and unmoderated usability studies

Introduction to a mock unmoderated usability study

Participant A - Mock usability study

Participant B - Mock usability study

Participant C - Mock usability study

Participant D - Mock usability study

Participant E - Mock usability study

Explore usability study best practices: Before the study begins

Explore usability study best practices: During the study

Deana - My job as a UX researcher

Identify biases when interviewing usability study participants

Reduce bias in interviews

Introduction to note-taking methods during usability studies

Use a spreadsheet to take notes

Chikezie - My journey to UX

Wrap-up: Conducting research with usability studies

Optional - Learn more about usability studies

Explore the advantages and disadvantages of usability studies

Learn more about usability study best practices

Learn more about reducing bias in interviews

Activity: Take notes during a usability study

Glossary

Test your knowledge on the importance of usability studies

Test your knowledge on usability study best practices

Test your knowledge on potential biases during interview moderation

Self-Reflection: Reduce bias in your interviews

Test your knowledge on bias during interviews

Activity: Take notes during a usability study

Analyzing and synthesizing research results

From observations to insights

Case study: Improving design at Google

Developing insights

Gather and organize data

Patterns and themes in research data

Qualities of strong insights

Utkarsh - Develop insights from usability studies

Wrap-up: Analyzing and synthesizing research results

Learn more about creating affinity diagrams

Activity Exemplar: Create an affinity diagram

Activity Exemplar: Identify patterns and themes

Optional - Learn more about strong insights

Activity Exemplar: Form insights from data

Glossary

Test your knowledge on synthesizing data into insights

Activity: Create an affinity diagram

Activity: Identify patterns and themes

Test your knowledge on strong insights

Activity: Form insights from data

Sharing research insights for better designs

Organize insights for sharing

Choose a format for sharing insights

Create a strong presentation

Presentation tips

Heather - Deliver research insights

Change designs based on research insights

Change designs based on research insights demo

Wrap-up: Sharing research insights for better designs

Congratulations on completing Course 4: Conduct UX Research and Test Early Concepts

Tips for creating a strong presentation

Activity Exemplar: Create a presentation for your project research

Overcome stage fright

Tips for giving an effective presentation

Examples of great public speakers

Glossary

Start the next course

Activity: Create a presentation for your project research

Test your knowledge on presenting research insights

Activity: Deliver your research presentation

Conduct UX Research and Test Early Concepts
 at 
Coursera 
Admission Process

    Important Dates

    May 25, 2024
    Course Commencement Date

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    Conduct UX Research and Test Early Concepts
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    Students Ratings & Reviews

    4.7/5
    Verified Icon3 Ratings
    S
    Shrey Gaur
    Conduct UX Research and Test Early Concepts
    Offered by Coursera
    4
    Learning Experience: Basics of UX Research
    Faculty: The faculty was the best in the industry being very accommodating It was taken by the best in the industry, the Google employees themselves. There were a lot of real examples discussed
    Course Support: No career support provided
    Reviewed on 7 May 2022Read More
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    A
    Aman Kumar
    Conduct UX Research and Test Early Concepts
    Offered by Coursera
    5
    Learning Experience: i learned the several phases of UX Research study like conducting Usability Study, to create Affinity diagrams, low-fidelity designs. The course instructor uses FIGMA to teach how to create wireframes, low fidelity designs and high fidelity designs.
    Faculty: The facilities are google's employes. i like they use they new concepts and modern user problems to teach the students how to solve those produc problems using Design thinking. Yes, the course curriculum is updated and the comprehensive too. The test question and peer assignment helps students get to know where they stand.
    Course Support: Career support was helpful
    Reviewed on 4 Feb 2022Read More
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    B
    Boddu Meena
    Conduct UX Research and Test Early Concepts
    Offered by Coursera
    5
    Other: In This course I learned lots of thing how conduct research, usability study, designing low fidelity wireframes and high fidelity design. the most important faculty was very clear about all the concepts.
    Reviewed on 27 Aug 2021Read More
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    Conduct UX Research and Test Early Concepts
     at 
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