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Create a Social Media Marketing Campaign 

  • Offered byFutureLearn

Create a Social Media Marketing Campaign
 at 
FutureLearn 
Overview

Duration

2 weeks

Total fee

900

Mode of learning

Online

Official Website

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Credential

Certificate

Create a Social Media Marketing Campaign
 at 
FutureLearn 
Highlights

  • Duration 2 weeks
  • Weekly study 3 hours
  • 100% online Learn at your own pace
Details Icon

Create a Social Media Marketing Campaign
 at 
FutureLearn 
Course details

More about this course
  • The impact of social media on business, society, entertainment and politics is undeniable.
  • Organisations of all sizes and industries have brought social media to the heart of their marketing, communication and customer support.
  • The challenge is knowing how to create effective two-way communication between your organisation and your audience.
  • On this course, you'll discover how to create and measure the success of a social media marketing campaign. You'll explore how companies use digital marketing, and learn what goes into planning and running a successful campaign.

Create a Social Media Marketing Campaign
 at 
FutureLearn 
Curriculum

Understanding social media strategy

Welcome

Social media strategy

Targeting and engaging with audiences

Reaching your audience

Summary

Best practice in social media marketing

Welcome to Week 2

Social media campaign metrics

Social media campaign planning

Content for a social media campaign

Summary

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