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University of Colorado Boulder - Creating a Startup Company 

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Creating a Startup Company
 at 
Coursera 
Overview

Duration

34 hours

Start from

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Total fee

Free

Mode of learning

Online

Official Website

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Credential

Certificate

Creating a Startup Company
 at 
Coursera 
Highlights

  • Earn a certificate from University of Colorado Boulder
    Reset deadlines in accordance to your schedule
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Creating a Startup Company
 at 
Coursera 
Course details

More about this course
  • The course starts by exploring entrepreneurial ecosystems and systems thinking
  • The Technology Adoption Life Cycle is introduced to help explain market dynamics and support developing business strategy
  • Market research concepts and tools are presented that learners will apply to their course projects
  • Founder, key manager, and board member considerations are examined, and the qualities of effective leadership are reviewed
  • The operational structures and processes of a tech startup are identified, and the Balanced Scorecard is presented as a tool for tracking critical performance metrics
  • Learners will create a first draft of Product, Market, and Management & Operations Plans for their new product or service ideas

Creating a Startup Company
 at 
Coursera 
Curriculum

Entrepreneurial Ecosystems

Business Models & Ecosystems

Entrepreneurial Systems Thinking

Integral Entrepreneurship--A Holistic Approach

Value Chains & Supply Chains

Technology Adoption Life Cycle Introduction

Technology Adoption Life Cycle Stages

Navitating the Technology Adoption Life Cycle

Welcome and Where to Find Help

Entrepreneurial Systems Thinking

Business Ecosystem

Systems Thinking

Entrepreneurial Ecosystem

Systems & Technology Entrepreneurship

Value Chains & Supply Chains

Value Chains & Supply Chains

Crossing the Chasm

Technology Adoption Lifecycle

Whole Product Concept

Technology Adoption Life Cycle

Business Ecosystems

Business Models, Concept Pitch & the Lean Business Plan

Constructing Business Models

Business Model Lean Canvas

Concept Quick Pitch-Is this idea worth pursuing?

Introduction to Business Planning

Business Planning is a Process

A Lean Business Plan

Aligning Business Models with Purpose

Business Model Lean Canvas

Creating a Business Model Lean Canvas

Guy Kawasiki on Pitch Decks

Investor Pitch

Business Planning

How to Write a Business Plan

Business Plan Overview

Lean Startup and Business Model

Business Models and Planning

Product & Market

Defining & Segmenting Your Target Customer

Constructing a Target Customer Persona

Design Thinking, Protytotyping, & Testing

Target Customer Focus Groups, Surveys, & Interviews

Market Segmentation & Sizing

Market Segmentation & The Beach Head Market

Market Research & Competitive Analysis

Operational Dynamics: Porter's Five Forces

Customer Segmentation

Creating a Customer Persona

Prototyping & Design Thinking

Customer Interviews

Empathy Maps

Beachhead Market

Beachhead Market

Competitive Analysis

SWOT Analysis

Customers and Markets

Management & Operations

Identifying Founders' Key Roles & Responsibilities

Leading with Authenticity

Board of Directors and Advisors

Recruiting and Retaining Board Members, Officers, & Key Management

Five Practices of Effective Leadership

Leading with Emotional Intelligence

Business Plan Outline: Product, Market, Management & Operations

Creating the Founder Team

Founder Authenticity

What is Authentic Leadership

Startup Board of Directors

Creating a Startup Board of Directors

Startup Employee Compensation

Five Practices of Exemplary Leadership

Learning How to Lead

Leadership and Emotional Intelligence

Why EQ is More Important than IQ

Introduction to Business Planning

Leadership and Boards in Startups

Operations & Planning

What Are Operations in a Technology Startup?

Location and Facility

From Product Concept to Production

Planning, Resources, & Time Management

Balanced Scorecard

Product & Market Plan Outline

Management & Operations Plan Outline

Startup Operations

Operations Management

Startup Company Location

From Prototype to Production

Minimum Viable Product

Project Resource Management

Resource Planning

Measuring Performance with the Balanced Scorecard

Product Marketing

Operations and Planning

Creating a Technology Startup Company

Creating a Startup Company
 at 
Coursera 
Admission Process

    Important Dates

    May 25, 2024
    Course Commencement Date

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