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University of Virginia - Design Thinking: Ideas to Action 

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Design Thinking: Ideas to Action
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Overview

Duration

14 hours

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Total fee

Free

Mode of learning

Online

Difficulty level

Beginner

Official Website

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Credential

Certificate

Design Thinking: Ideas to Action
 at 
Coursera 
Highlights

  • Earn a Certificate upon completion
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Design Thinking: Ideas to Action
 at 
Coursera 
Course details

More about this course
  • In this course, developed at the Darden School of Business at the University of Virginia, you will carry on the design thinking process begun in our Insights to Inspiration course, beginning with the eighth step in our 14-Step process, bringing the ideas you developed in our Insights to Inspiration course to action
  • We start this course by asking, ?What if?? We?ll use brainstorming in a new and creative way to generate solutions to your challenge, and then learn to take those raw ideas and synthesize them into important concepts
  • By asking, ?What wows?? and ?What works?? you will learn to move from ideation to experimentation
  • Throughout this journey, you will gather critical skills that will enable you to turn your ideas into action that can have a profound impact on you and your organization
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Design Thinking: Ideas to Action
 at 
Coursera 
Curriculum

What If?

Step 8: Brainstorming

Creating a Successful Brainstorming Environment

Creating a Successful Brainstorming Session for Action

Step 9: Develop Concepts

Taking Action and Creating Concepts

Course Overview and Requiremens

Welcome to Week 1

Project Activity - Steps 8 and 9

Week 1 Quiz

What Wows?

Step 10: Create Some Napkin Pitches

What Napkin Pitches Can Help Us Do

IBM: Introduction to a Process of Experimentation

IBM: The Problem and Approach

IBM: What Is? and What If?

IBM: What Wows? and What Works?

Step 11: Surface Key Assumptions

Using Four Tests to Define Key Assumptions

Setting Appropriate Test Strategies

The Importance of Thought Experiments

Characteristics of a Good Hypothesis

Prioritizing Ideas

Using Existing Data to Test Assumptions

Welcome to Week 2

Project Activity - Napkin Pitch

Project Activity - Step 11

Week 2 Quiz

What Wows to What Works

Step 12: Make Prototypes

Guidelines for Making Prototypes

A Continuum of Prototyping

Case Study: Eaton Next Generation Meter

Case Study: Vision Screening Kiosk

Step 13: Get Feedback from Stakeholders

Introduction to the Co-Creation Tool

Examples of Co-Creation Using a Poster

Examples of Co-Creation Using Card Sorts and Sticky Notes

Examples of Co-Creation Using a Storyboard

Welcome to Week 3

Project Activity - Steps 12 and 13

Week 3 Quiz

What Works

Step 14: Run Your Learning Launches

Designing a Successful Learning Launch

Getting Started on Your Learning Launch

In-Market Experiments

Learning Plan Timeline

Thought Experiments

Examples of 2D and 4D In-Market Experiments

Life Reimagined Project: A 4D In-Market Experiment

The Movement in the Design Thinking Journey

Delivering Validated Learning Against Your Key Assumptions

Giving and Receiving Feedback

Welcome to Week 4

Week 4 Quiz

What's Next?

Step 15: What's Next?

Importance/Difficulty Matrix

Measuring Impact

Staying in the Question

Searching for Higher Ground

Helping Us Curate

Removing Barriers and Increasing Speed of Learning

Comfort with Emptiness and Leaving Space

Welcome to Week 5

Project Activity - Step 15

Week 5 Quiz

Design Thinking: Ideas to Action
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Coursera 
Admission Process

    Important Dates

    May 25, 2024
    Course Commencement Date

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