University of Maryland - Developing the Opportunity for Corporate Entrepreneurs
4.0 /5- Offered byCoursera
Developing the Opportunity for Corporate Entrepreneurs at Coursera Overview
Duration | 23 hours |
Start from | Start Now |
Total fee | Free |
Mode of learning | Online |
Difficulty level | Beginner |
Official Website | Explore Free Course  |
Credential | Certificate |
Developing the Opportunity for Corporate Entrepreneurs at Coursera Highlights
- Shareable Certificate Earn a Certificate upon completion
- 100% online Start instantly and learn at your own schedule.
- Course 1 of 5 in the Corporate Entrepreneurship: Innovating within Corporations Specialization
- Flexible deadlines Reset deadlines in accordance to your schedule.
- Beginner Level
- Approx. 23 hours to complete
- English Subtitles: French, Portuguese (European), Russian, English, Spanish
Developing the Opportunity for Corporate Entrepreneurs at Coursera Course details
- For an increasing number of established companies, creating new businesses and programs within the company is an imperative for success. Maturing technologies and aging product portfolios are requiring established companies to create, develop, and sustain innovative new initiatives.
- In this course, learners will develop knowledge on how to navigate the barriers to creating, developing, and sustain innovative new businesses and programs within established companies or organizations with an emphasis on:
- ? Introducing the skills for identifying and analyzing entrepreneurial ideas within a corporate environment;
- ? Examining entrepreneurial thinking within yourself and your colleagues with an awareness of entrepreneurial mindset, entrepreneurial motivations, and entrepreneurial behaviors;
- ? Cultivating seeing entrepreneurially within yourself and your colleagues with attention to industry conditions, industry status, macroeconomic change, and competition; and
- ? Championing acting entrepreneurially within the corporate environment with an understanding of value innovation and opportunity identification.
- Try this course for FREE at https://www.coursera.org/learn/corporate-entrepreneurs-opportunity
Developing the Opportunity for Corporate Entrepreneurs at Coursera Curriculum
Introduction to Developing Opportunities for Corporate Entrepreneurs
Preview of the Course
A brief history of corporate entrepreneurship
Key enablers of corporate entrepreneurship
Setting up a formal structure for corporate entrepreneurship
Preview of the Corporate Entrepreneurship Specialization
Welcome to Developing the Opportunity for Corporate Entrepreneurs
Meet Dr. James V. Green
Connect with your Classmates
Our Recommended Textbook for the Course
The Lean Enterprise: How Corporations Can Innovate Like Startups
Explore the Online Master of Professional Studies in Technology Entrepreneurship
Thinking Entrepreneurially
Welcome to the Week
The Opportunity Analysis Canvas
What are entrepreneurial opportunities?
Asking for ideas from employees
What is strategic decision-making?
Why study strategic decision-making?
What is your decision-making style?
Designing a career path for corporate entrepreneurs
Do you have a high need for achievement?
How does individualism influence your decision-making?
Do you believe that you have control of your own destiny?
Are you able to effectively focus your time and resources?
Do friends characterize you as an optimist?
Do you have high self-efficacy?
Do you exhibit high cognitive motivation?
What is your tolerance for ambiguity?
Preparing for the pitfalls of corporate entrepreneurship
Do you have the confidence to attempt the difficult?
What is your risk tolerance?
Are your interpersonal skills well developed?
Are you rich in social capital?
The Opportunity Analysis Canvas
The Opportunity Analysis Canvas
The Opportunity Analysis Canvas
The Opportunity Analysis Canvas
Resource Revolution: How to Capture the Biggest Business Opportunity in a Century
Challenge Activity
Challenge Activity
Challenge Activity
Seeing Entrepreneurially
Welcome to the Week
What impact do knowledge conditions have in your industry?
Are the demand conditions in your industry favorable?
What is the lifecycle stage of your industry?
Is the industry capital intensive?
Is the industry advertising intensive?
Are you trying to enter a concentrated market?
What is the average size of a company in the industry?
What demographic changes are creating new market needs?
What psychographic changes are opportunistic?
What technical advancements are emerging?
What societal changes are presenting new opportunities?
What political and regulatory forces will influence the market?
How does the learning curve influence your success?
What complementary assets are critical to develop?
What is the reputation of your competitors?
The Opportunity Analysis Canvas
The Opportunity Analysis Canvas
The Opportunity Analysis Canvas
The Opportunity Analysis Canvas
Acting Entrepreneurially
Welcome to the Week
What is value innovation?
What existing factors can you eliminate?
Where can you reduce factors and not reduce value?
Which factors can you raise above competitors?
What new factors can you create?
Is the problem real?
Does your solution create value for your stakeholders?
Is your advantage superior and sustainable?
Can you build the right team at the right time?
Assembling and unleashing a diverse workforce
Final Thoughts
The Opportunity Analysis Canvas
The Opportunity Analysis Canvas
The Opportunity Analysis Canvas
Explore the Online Master of Professional Studies in Technology Entrepreneurship
Challenge Activity
Developing the Opportunity for Corporate Entrepreneurs at Coursera Admission Process
Important Dates
Other courses offered by Coursera
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