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Fundamentals of Digital Transformation and Data Analytics 

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Fundamentals of Digital Transformation and Data Analytics
 at 
FutureLearn 
Overview

Gain the technical knowledge and hands-on experience you need to start your career in digital transformation and data analytics.

Duration

6 weeks

Total fee

2,763

Mode of learning

Online

Difficulty level

Beginner

Credential

Certificate

Fundamentals of Digital Transformation and Data Analytics
 at 
FutureLearn 
Highlights

  • Earn a certificate from National Tsing Hua University
Details Icon

Fundamentals of Digital Transformation and Data Analytics
 at 
FutureLearn 
Course details

More about this course
  • Digital transformation is a fundamental part of business today. From CRMs to analytics tools, there are an almost infinite number of information systems available to assist companies operationally.
  • On this six-week course from National Tsing Hua University, you will become an expert in digital transformation for business. Whatever your level of technical expertise, you will gain the skills and knowledge you need to accelerate your digital career.
  • After an introduction to the concept of digital transformation, you will get stuck into discussing its role in business strategy.
  • You will explore the added value that digital systems can bring to businesses, and examine real-world case studies of digital transformation at work.
  • In Weeks 4 and 5 of the course, you will consider the digitalisation of supply chain management (SCM) and customer relations management (CRM).
  • You will look at a range of examples showing how digital transformation has enhanced an organisation's internal and external procedures.
  • In the final week of the course, you will address the issue of data analytics. Using real data sets and analytics software, you'll gain hands-on experience of processing business data.
  • Throughout the course, you'll complete practical exercises and analyse real business case studies, helping prepare you to put your data expertise into practice.
Read more

Fundamentals of Digital Transformation and Data Analytics
 at 
FutureLearn 
Curriculum

DT and DA Introduction

Course Introduction

What is Digital Transformation?

Debate: The world is flat

Weekly Review

DT and Business Strategy

Introduction to business strategy

Dell Case Study

Weekly Review - Conclusion of Dell Case

(Optional) Digital Transformation Case

DT and Internal Organization (ERP)

DT system in the enterprise

ERP and BOM

Challenges of an Integrated ERP

Weekly Review - Cisco Case Study

DT and Supply Chain Management (SCM)

Supply Chain Management (SCM)

Bullwhip Effect

Beer Game

Weekly Review - SCM

DT and Customer Relationship Management (CRM)

Customer Strategy

Customer Relationship Management (CRM)

Data Analytics

Cloud Computing

DT and Data Analytics

Introduction of Data Analytics

How to run data mining

Improve Data mining results

Course Review - Business Value

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Fundamentals of Digital Transformation and Data Analytics
 at 
FutureLearn 

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