UIUC - Global Strategy II: Doing Business in The Global Economy
- Offered byCoursera
Global Strategy II: Doing Business in The Global Economy at Coursera Overview
Duration | 10 hours |
Start from | Start Now |
Total fee | Free |
Mode of learning | Online |
Difficulty level | Beginner |
Official Website | Explore Free Course |
Credential | Certificate |
Global Strategy II: Doing Business in The Global Economy at Coursera Highlights
- Shareable Certificate Earn a Certificate upon completion
- 100% online Start instantly and learn at your own schedule.
- Course 4 of 7 in the Global Challenges in Business Specialization
- Flexible deadlines Reset deadlines in accordance to your schedule.
- Approx. 10 hours to complete
- English Subtitles: Arabic, French, Portuguese (European), Russian, English, Spanish
Global Strategy II: Doing Business in The Global Economy at Coursera Course details
- This course explores the ways firms overcome challenges when operating globally. The global economy is characterized for its high complexity and uncertainty. Corporations trying to succeed in the global economy need to develop different types of strategies depending on where they are conducting business or what type business they are in. Students taking this course will learn how to determine the best strategy to follow when expanding globally, the advantages and disadvantages of those strategies, and the appropriate responses to external pressures.
- This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu.
Global Strategy II: Doing Business in The Global Economy at Coursera Curriculum
Course Orientation
Welcome to Global Strategy II: Doing Business in the Global Economy!
Meet Professor Bucheli
Syllabus
About the Discussion Forums
Glossary
Brand Descriptions
Updating Your Profile
Orientation Quiz
Pressures and Corporate Global Strategy
The Global Value Chain
Sources of Responsiveness and Cost Reduction Pressures
The Four Basic Global Strategies
Managing Pressures and International Differences
Like this course? Learn more with the iMBA! (Optional)
Module 1 Readings and Resources
Module 1 Quiz
Module 2: Entering Global Markets: Aggressively? Cautiously? Big? Small?
Questions and Concerns about Going Global
Where to Go?
When to Go?
How Big or Small Should We Go?
Module 2 Readings and Resources
Module 2 Quiz
Module 3: Entry Strategies of Multinational Corporations
Export
Licensing
Franchising
Joint Ventures
Wholly Owned Subsidiaries
Strategic Alliances
Module 3 Readings and Resources
Module 3 Quiz
Module 4: How Do Multinationals Strategize in an Increasingly Complex Political Environment?
The Uncertainties of Politics
Basic Tools to Analyze Global Politics
General Principles of Geopolitical Risk
Elements of Domestic Politics Affecting Multinational Firms
Political Strategies of Multinational Corporations
Gies Online Programs
Module 4 Readings and Resources
Congratulations!
Module 4 Quiz