IIM Calcutta - IIM Calcutta - Executive Programme in Communication Strategies for Corporate Leaders
- Offered byVCNow
IIM Calcutta - Executive Programme in Communication Strategies for Corporate Leaders at VCNow Overview
Duration | 6 months |
Total fee | ₹1.85 Lakh |
Mode of learning | Online |
Difficulty level | Intermediate |
Credential | Certificate |
IIM Calcutta - Executive Programme in Communication Strategies for Corporate Leaders at VCNow Highlights
- Earn a PG certificate and Executive Education Alumni status from IIM Calcutta
- 4 days On-Campus Immersion at IIM Calcutta
- Real-world case studies based learning
IIM Calcutta - Executive Programme in Communication Strategies for Corporate Leaders at VCNow Course details
- Executives in leadership positions at all levels looking to improve their impact and performance through effective and impactful leadership communication.
- Learn strategic skills in leadership communication to assume higher leadership positions
- A novel communication guidebook that can help corporate leaders operationalize their vision and mission
- Gain insights on maneuvers that can act as game changers in complex business scenarios that requires critical thinking
- Adopt a neo-classical approach to Communication Analytics
- Understand the Argumentation / Persuasion theory of behavioral economics as communication converters
- Effectively convey your insights and recommendations to your team and organization
- The overall objective of the programme is to equip participants with strategic skills in leadership communication to enable them assume leadership positions in future.
- The programme presents new paradigms of leadership communications in the form of maneuvers that can act as game changers in complex business scenarios that requires critical thinking, comprehending ever evolving mutable market scenarios and interlacing changes in organizational structures, crucial decision making, and persuasive merits in interacting with internal and external stakeholders.
- The programme presents new strategic frameworks of communication both theoretical and practical demonstrating their applications in diverse domestic and international corporate cases.
- Course timings: Saturdays from 9:00 AM to 12:00 PM.
IIM Calcutta - Executive Programme in Communication Strategies for Corporate Leaders at VCNow Curriculum
Leading with Communication Strategy
Conceptualizing of a start-up toolkit for positioning communication not just as medium of interaction but as leadership strategy.
Argumentation / Persuasion
Using the nudge factor from the domain of behavioral economics as communication converters.
Leadership Narratives -Public Speaking
Repositioning oration as a leadership skill that elicits the targeted action in low interest audience scenarios.
Presentations in Virtual Environment
Reorienting communication strategy for presentations in virtual work spaces.
Leaders as Conflict Processors -Conflict Resolution and Negotiation
Leadership in Diverse Organisational Structures, Cultures and Communications
Impressing upon the participants how communication is impacted by various cognitive, emotional, organizational and socio-geo-body historic processes.
Leveraging Digital Communication for Leaders
This module will cover the importance of digital communications and the advantages they have over traditional channels. Few key aspects of social media communication strategies will also be covered
Communication Analytics
Adopting a neo-classical approach in analyzing textual and visual data in the larger pool of data analytics for business investigations
Self-Branding in Transitional Scenarios
The concept of self-branding as it undergoes a paradigm shift to counter sudden, critical and unprecedented scenarios.
IIM Calcutta - Executive Programme in Communication Strategies for Corporate Leaders at VCNow Faculty details
IIM Calcutta - Executive Programme in Communication Strategies for Corporate Leaders at VCNow Entry Requirements
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