Marketing Tools: Digital Marketing Tools and Services
- Offered byLinkedin Learning
Marketing Tools: Digital Marketing Tools and Services at Linkedin Learning Overview
Duration | 2 hours |
Total fee | ₹899 |
Mode of learning | Online |
Difficulty level | Beginner |
Credential | Certificate |
Marketing Tools: Digital Marketing Tools and Services at Linkedin Learning Highlights
- Earn a certificate of completion from LinkedIn Learning
Marketing Tools: Digital Marketing Tools and Services at Linkedin Learning Course details
- In this course, marketing expert Anson Alexander digs into the tools available to you across the different areas of digital marketing, providing you with key insights along the way
- Anson covers industry-leading solutions for social media marketing, email marketing, digital advertising, content creation, search engine optimization (SEO), and affiliate marketing
- Upon wrapping up this course, you'll be better equipped to navigate the world of digital marketing and hone in on the best tools for your company
Marketing Tools: Digital Marketing Tools and Services at Linkedin Learning Curriculum
Introduction
Discover the top digital marketing tools
Foundations of Digital Marketing: Selecting the Right Tools
Important areas of digital marketing
Selecting the right marketing tool
Social Media Marketing: Platforms, Tools, and Strategies
Organic social media marketing platforms
Promoting content in social media
Social media automation tools and suites
Digital Advertising: The Top Tools and Platforms
Different methods of digital advertising
Display advertising platforms and tools
Bid management platforms and tools
Search engine marketing tools
Video advertising platforms and tools
Mobile advertising platforms and tools
Top Tools for Content Creation, Curation, and Collaboration
Content design tools for digital marketing
Content curation tools for digital marketing
Team collaboration tools for digital marketing
Analytics and SEO in Digital Marketing Campaigns
Website analytics tools
Website user experience (UX) tools
Free SEO tools and techniques
Paid SEO tools
Email Marketing: The Top Tools
Choosing an email marketing solution
Top email marketing tools
Affiliate Marketing: Select and Leverage the Best Tools
Tips for selecting the right affiliate marketing platform
Top affiliate marketing networks
Conclusion
Recommended essentials for digital marketing
Stay up to date in the world of digital marketing