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Models & Frameworks to Support Sales Planning 

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Models & Frameworks to Support Sales Planning
 at 
Coursera 
Overview

Duration

22 hours

Start from

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Total fee

Free

Mode of learning

Online

Difficulty level

Intermediate

Official Website

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Credential

Certificate

Models & Frameworks to Support Sales Planning
 at 
Coursera 
Highlights

  • Shareable Certificate Earn a Certificate upon completion
  • 100% online Start instantly and learn at your own schedule.
  • Course 3 of 5 in the Strategic Sales Management Specialization
  • Flexible deadlines Reset deadlines in accordance to your schedule.
  • Intermediate Level
  • Approx. 22 hours to complete
  • English Subtitles: French, Portuguese (European), Russian, English, Spanish
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Details Icon

Models & Frameworks to Support Sales Planning
 at 
Coursera 
Course details

More about this course
  • Welcome to Course 3 - Models & Frameworks to Support Sales Planning ? In this course, you?ll go through a conceptual approach to selling models and frameworks.
  • As a primary learning outcome of this course, we emphasize the improvement in the analytical competencies and skills to develop sales planning and management. And the learning process goes through the application of the models and frameworks that contribute to supporting these processes.
  • This course is aimed at professionals who seek improvement in conceptual support to the sales planning process, especially with an emphasis on applying selling models and frameworks methodology.
  • At this point of the Strategic Sales Management specialization, you have an excellent understanding of the integration of sales planning to the strategy of the company. You also have a vision of major prescriptions and recommendations to support this integration, and proceed to strategic sales planning by applying intelligence analysis.
  • Now, in this course, selling models and frameworks will be discussed, from a conceptual standpoint to add methodological structure into the sales planning process. Therefore, throughout the modules of this course, the subjects discussed will include topics of sales management (module 1), the selling models and frameworks (module 2) that support sales planning, which relates to the hard skills that may be applied.
  • In the third module of this course, soft skills are brought to the discussion, since they comprise an essential component because sales functions include many aspects of the human interactions.
  • Please follow the steps of the course, and for academic objectives, we would recommend you to do it in the sequence of modules proposed, though you may take them in a different order.
  • We look forward to having you during the course modules and lessons.
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Models & Frameworks to Support Sales Planning
 at 
Coursera 
Curriculum

Module 1 - Sales Management

Video 0 - Introduction to Course 3

Video 1 - Planning your sales: Operational variables

Video 1 - Key Account Management: Structuring Sales to Manage Special Customers - Part 1

Video 2 - Key Account Management: Structuring Sales to Manage Special Customers - Part 2

Video 1 - The Leadership Role in Sales

Video 1 - The Strategizer: Episode 10

Video 1 - Resource Allocation

Video 1 - Performance Management

Video 1 - Post-sales Framework

Video 2 - Closing Module 1: Sales Management

Planning your sales: Operational variables

How to Succeed at Key Account Management

Account Management - Art or Science? - Jonathan Byrnes. Harvard Business School

The Flaw in Customer Lifetime Value

Key Account Management

The 7 Attributes of the Most Effective Sales Leaders

Looking beyond technology to drive sales operations

Getting more from your training programs

BCG Classics Revisited: The Growth Share Matrix

Selling Power Magazine - 500 Largest Sales Forces in 2016.

The Ultimate Guide to Sales Metrics: What to Track, How to Track It & Why

Infographic: Customer acquisition vs. retention costs

Relationship Selling May Feel Good But It Doesn?t Really Work

Selling is not about relationships

Practice quiz: Sales Operational Variables: Sales Force, Territories, Customers, Accounts

Practice quiz: Key Account Management

Practice quiz: Leadership in sales

Practice quiz: Sales training

Practice quiz: Resource allocation in sales

Practice quiz: Performance management

Graded quiz: Sales Management

Module 2 - Selling Models and Frameworks

Video 1 - Consultative Selling Model

Video 1 - Customer Centric Model

Video 1 - PSS Model (Professional Selling Skills)

Video 2: PSS ? Presentation & Objections handling

Video 3 - PSS - Closing

Video 1 - Relationship Selling Model

Video 1 - SPIN Selling P1

Video 2 - SPIN Selling P2

Video 1 -The three stages of a Sales call

Video 1 - Conceptual Selling - Miller-Heiman Model

Video 2 - Closing Module 2: Selling Models and Frameworks

Developing Loyal Customers With a Value-Adding Sales Force: Examining Customer Satisfaction and the Perceived Credibility of Consultative Salespeople

Customer-Centric Model

Professional Selling Skills

PSS - Xerox Proprietary Selling Model: Brief Notes and Examples on Key PSS Concepts

Who Duplicates Success Better Than Xerox?

5 Amazing Ways to Build Rapport During B2B Sales Calls

Three Basic Ways to Build Rapport with Customers - Selling Power Magazine Editors

Spin Selling - A Summary. Selling & Persuasion Techniques.

If you are not SPIN selling is time to start.

Help for your pre-call prep - Heather Baldwin. Selling Power Magazine.

Analysis leads to action - Malcom Fleschner. Selling Power Magazine.

7 Popular Sales Methodologies Summarized

Reviewing Basics of Conceptual Selling

Practice quiz: Consultative Selling Model

Practice quiz: Professional Selling Model - PSS

Practice quiz: Relationship Selling Model

Practice quiz: SPIN Selling

Practice quiz: The 3 Stages of a Sales Call

Assignment quiz: Selling Models and Frameworks

module 3 - Soft Skills

Video 1 - Cognitive Bias and communications

Video 2 - Influence and Sales

Video 3 - Body Language

Video 4 - NLP Topics

Video 1 - Physiological variables and how thay affect Sales

Video 2 - Psychological variables and how they affect Sales

Video 1 - Customer Engagement

Video 1 - The Strategizer: Episode 11 - Interview with Flávia Muraro

Video 1 - Sales Closing

Video 2 - Closing Module 3: Soft Skills

Cognitive Bias and communication

Influence and Sales

Body Language

NLP Topics

Physiological variables and how they affect Sales

Psychological variables and how they affect Sales

B2Bs' Customer Base at Risk

Top five sales negotiations mistakes

Close the Sale: Techniques

Why sales reps talk too much

Practice quiz: Communications

Practice quiz: Physiological & Psychological Aspects

Practice quiz: Customer Engagement

Practice quiz: Negotitation

Graded quiz: Soft Skills

Module 4 - Strategic Sales Management In Action ? the journey goes on

Video 1 - Course 3: Assignment developing process

Video 2 - Course 3: Assignment developing process

Models & Frameworks to Support Sales Planning
 at 
Coursera 
Admission Process

    Important Dates

    May 25, 2024
    Course Commencement Date

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