Product Management: Developing and Delivering a New Product
- Offered byCoursera
Product Management: Developing and Delivering a New Product at Coursera Overview
Duration | 16 hours |
Start from | Start Now |
Total fee | Free |
Mode of learning | Online |
Official Website | Explore Free Course  |
Credential | Certificate |
Product Management: Developing and Delivering a New Product at Coursera Highlights
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Product Management: Developing and Delivering a New Product at Coursera Course details
- What you'll learn
- Develop a product development checklist
- Define the required key launch planning activities
- Review a beta testing checklist to determine key issues that must be addressed
- Use a checklist to determine overall launch readiness and steps that must be taken to move to the Launch phase
- In this course you will be introduced to the steps required to effectively develop and launch a new product. These are important phases of the product lifecycle and generally consume majority of the product managers time.
- The course highlights how resources are assigned to design, create, and test the new product. The course also walks you through best practices to ensure a smooth transition from product development to product launch and delivery. Then, once the lifecycle of the product has come to an end, you will learn about how the Product Manager oversees retirement processes for the product. Throughout this course, several product management experts will share their insights and experiences in product management.
Product Management: Developing and Delivering a New Product at Coursera Curriculum
The Product Develop Phase
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Summarize Critical Develop Phase Activities
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Product Implementation
Product Requirements Refinement and Verification
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Market Validation: Beta Testing and Its Benefits
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Launch Planning Activities
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Course Syllabus and Prerequisites
Module 1 Summary: The Product Develop Phase
Lesson 1: Product Develop Phase Activities Part 1
Lesson 2: Product Develop Phase Activities Part II
Module 1 Quiz: The Product Develop Phase
Development of a New Project
Beta Planning for New Product Development
How to Make the Most from this Course
The Develop Phase RACI
Hands-on Lab: Product Development Analysis
Reading: Beta Planning Checklist
Reading: Usability Testing
Reading: Exiting the Develop Phase
Hands-on Lab: Launch Planning Evaluation
Module 1 Glossary: The Product Development Phase
The Product Qualify Phase
Qualify Phase Overview
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Launch Preparation Activities
Sales and Channel Launch Preparation
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Module 2 Summary: The Product Qualify Phase
Lesson 1: Introduction to the Qualify Phase
Lesson 2: Launch Preparation and the Launch Readiness Assessment
Module 2: The Product Qualify Phase
Transition from Product Development to Product Launch
New Product Launch Preparation
Reading: The Qualify Phase RACI
Reading: Beta Testing Goals, Benefits, and the Role of UX
Reading: Beta Testing Checklist
Hands-on Lab: Analyze the Beta Test
Reading: Marketing, Manufacturing, and Operations Launch Preparation
Reading: Customer Support Launch Preparation
Reading: The Launch Decision
Hands-on Lab: Assess launch readiness
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The Launch and Delivery Phases
Launch Phase Overview
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Deliver Phase Overview
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The Decline Stage
Module 3 Summary: The Launch and Delivery Phases
Lesson 1: Take the Product to Market
Lesson 2: The Deliver Phase
Module 3: The Launch and Delivery Phases
Product Launch Phase
Product Lifecycle
The Launch Phase RACI
Reading: Critical Launch Activities Synopsis
Hands-on Lab: Product launch Planning Retrospective
Reading: The Deliver Phase RACI
Reading: Product Lifecycle Intersect
Reading: The Product Lifecycle
Reading: The Growth Stage
Reading: The Maturity Stage
Hands-on Lab: Analyze Some Common Products
Module 3 Glossary: The Launch and Delivery Phases
The Product Retire Phase and Next Steps
Introduce the Retire Phase of Product Management
Reasons to Retire a Product
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The End of Life (EOL) Plan
EOL Plan Success factors
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Internal Areas of Impact
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Module 4 Summary: The Product Retire Phase and Next Steps
Lesson 1: Product Retirement Phase Introduction
Lesson 2: External and Internal EOL Plan Considerations
Module 4: The Product Retire Phase and Next Steps
Product Retirement
EOL Planning Checklist
Reading: The Retire Phase RACI
Hands-on Lab: Product EOL Scenarios
Reading: An EOL Planning Checklist
Reading: Planning Next Steps
Hands-on Lab: Product EOL requirements
Module 4 Glossary: The Product Retire Phase and Next Steps
Course Summary and Final Assessment
Product Management: Developing and Delivering a New Product at Coursera Admission Process
Important Dates
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Product Management: Developing and Delivering a New Product