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Product Management First Steps 

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Product Management First Steps
 at 
Linkedin Learning 
Overview

Duration

2 hours

Total fee

1,150

Mode of learning

Online

Difficulty level

Beginner

Credential

Certificate

Product Management First Steps
 at 
Linkedin Learning 
Highlights

  • Earn a sharable certificate
  • 2 exercise files for practice
  • 8 quizzes to test knowledge
Details Icon

Product Management First Steps
 at 
Linkedin Learning 
Course details

Skills you will learn
More about this course
  • In this course, principal staff instructor and former Adobe Principal Product Manager Doug Winnie provides a comprehensive overview of product management and takes learner through the six stages of the product life cycle (PLC): research, plan, build, release, refine, and retire
  • He also explains the day-to-day activities of a product manager, introduces learner to the members of the product team, walks through interactive ways to help This course define product, and outlines the skills a product manager needs to have to be successful
  • This course will help learner understand how a good process brings better products to life

Product Management First Steps
 at 
Linkedin Learning 
Curriculum

Introduction

Become a product manager

What Is Product Management?

Types of products

Product versus project

How the industry impacts product management

What Does a Product Manager Do?

All about a product manager

Leading through influence as a product manager

Your core product management team

Your extended product management team

Build products with agile or waterfall

Your product life cycle

Manage your product lifecycle

Research

Develop a strong research plan

Research plan examples

Plan a product research customer meeting

Open a product research customer meeting

Pitch your product idea to the customer

Summarize customer meeting findings

Present your customer meeting findings

Plan

Identify versions, releases, and sprints

Define your product sprints

Prioritize product features

Create product requirements and stories

Review your product plan

Build

Monitor progress using a burndown chart

Identify issues using a burndown chart

Test your product with users

Certify your product for release

Release

Define your go-to market

Position your product to personas

Release your product

Refine

Talk to your users and non-users

Evaluate product usage analytics

Use Net Promoter Scores

Planning product updates

Retire

When it's time to retire a product

Conclusion

Going deeper into product management

Faculty Icon

Product Management First Steps
 at 
Linkedin Learning 
Faculty details

Doug Winnie
Product management, educational technology and learning leader. Proud advocate for digital transformation and digital skills.

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Product Management First Steps
 at 
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