Social Media Marketing Course
4.3 /5- Offered byDigital Vidya
Social Media Marketing Course at Digital Vidya Overview
Social Media Marketing Course
at Digital Vidya
Boost your Social Media Marketing career by developing effective skills, functional expertise and strategic acumen
Duration | 1 month |
Total fee | ₹11,900 |
Mode of learning | Online |
Credential | Certificate |
Social Media Marketing Course at Digital Vidya Highlights
Social Media Marketing Course
at Digital Vidya
- Earn a Govt. recognized certificate from Digital Vidya
- 24X7 trainer?s support on discussion forum
- Life time access to latest content (Presentations & Videos)
- Learn through 4+ hands-on project and weekly assignments
- Gain expertise on SMM tools worth INR 15000 for free
Read more
Social Media Marketing Course at Digital Vidya Course details
Social Media Marketing Course
at Digital Vidya
Skills you will learn
Who should do this course?
- For Sales & Marketing Professionals, Entrepreneurs & Business Owners, Digital Marketing Professionals, Students and Other Professionals (IT, HR)
What are the course deliverables?
- Introduction to social media
- Identifying Top Social Media Platforms from Business POV
- Introduction to Business Manager
- Crafting an Instagram Content Strategy
- Lead Generation as Enterprise: Company Page, Ads, Groups etc
- Understanding Content Psychology with Case Studies
More about this course
- Social Media is a relatively nascent media for businesses. All the main stream agencies are also trying to figure out how to use it effectively to fulfill business objectives
- Moreover, the use of Social Media is not just restricted to Marketing. Businesses are using it for Sales, HR, CRM, Product development & many other functions
- Users access Social Media content while looking at updates from friends, searching and Ads. Business can get their message delivered through all these channels
- Social Media gives an opportunity to create brand advocacy, which ultimately leads to approach most customers
Social Media Marketing Course at Digital Vidya Curriculum
Social Media Marketing Course
at Digital Vidya
Social Media: Orientation
Introduction to social media
Analysing Social Media Trends
Identifying Top Social Media Platforms from Business POV
Social Media Feed Algorithm
Facebook: Meta Advertising
Creating Business Presence
Introduction to Business Manager
Facebook Ads Setup
Campaign Optimisation and Analysis
Leveraging Facebook Insights
Creating Effective Facebook Marketing Strategy
Case Studies Analysis
Instagram for Business
Account Setup & Optimisation
Crafting an Instagram Content Strategy
Influencer Marketing on Instagram
Analytics & Measurement
Analysing Instagram Success Stories
Twitter Profile Optimisation
Twitter for PR, Brand Building, Customer Engagement and Thought Leadership.
Leveraging Lists, Hashtags and Trends
Creating Twitter Marketing Strategy
Measure Influence on Twitter using Tools
Linked In
Profile Makeover & Optimisation
Lead Generation through Individual Profiles
Lead Generation as Enterprise: Company Page, Ads, Groups etc
Brand Building for B2B Campaigning
Multi Channel Social Media Strategy
Pinterest & Snapchat for Business
Choosing relevant Social Media channels according to Business Niche and Objectives
Understanding Content Psychology with Case Studies
Creating Multi-Channel Social Media Strategy
Resource Planning using Tools
Social Media Marketing Course at Digital Vidya Faculty details
Social Media Marketing Course
at Digital Vidya
Kapil Nakra - Co-Founder at Digital Vidya
Kapil Nakra is a first generation Serial Entrepreneur from Delhi. Kapil has co-founded 3 companies in last 17 years. In his last engagement he took care of the Product and Delivery at Digital Vidya, the company he started in 2009. As a pioneer of Digital Marketing in India, Kapil has grown along with the Internet Industry as an user, a service provider and now as an educator. He started his entrepreneurial journey in 2000 when he started his 1st venture, Whizlabs Software. At Whizlabs, he pioneered the efforts in building online market for Whizlabs’ assessment solutions for enterprises, and helped Whizlabs acquire over 100 Enterprise Customers including blue chip accounts such as Cisco purely using Digital Marketing. Whizlabs won the ‘Most Innovative Indian IT Company’ award from NASSCOM in 2004.
Read morePradeep Chopra - Co-Founder at Digital Vidya
Among the pioneers of Digital Marketing & Online Education, Pradeep has been a serial entrepreneur for last 20+ years. He co-founded Whizlabs Software, a leader in IT Education and Digital Vidya, a leader in Digital Marketing education. A graduate of IIT Delhi, Pradeep is one of the most sought after international speakers on Digital Marketing, Online Education and Entrepreneurship. His speaking assignments include Search Engine Strategies (USA), Webit & GROW (Singapore), Digital Outreach 2016 (Dubai), World Social Media Summit (Kuala Lumpur), ad-tech (India), Social Media Workshops across Asia, Click Asia Summit, Global Youth Marketing Forum, TiEcon and NASSCOM India Leadership Forum. He writes on Entrepreneurship and Digital Marketing for Wall Street Journal, Economic Times, Inc & Entrepreneur Magazines.
Read moreRohit Uttamchandani - Senior Manager, Social Beat
Rohit Uttamchandani is Senior Manager – Digital Marketing at Social Beat, one of South India’s leading digital marketing agencies. He has helped multiple clients across various sectors craft their digital strategy, scale their online presence and leverage digital media to achieve their business goals. He has managed crores of rupees in advertising spends across various digital advertising channels and platforms, delivering stellar results for his clients. A new technologies evangelist, he is immensely passionate about everything tech and digital and loves sharing his knowledge with anyone who is eager to learn. This, combined with his strong interpersonal skills, helps him make his sessions interactive, informative and fun.
Other courses offered by Digital Vidya
M
Monika Agarwal
Social Media Marketing Course
Offered by Digital Vidya
5
Learning Experience: This is the best course I have joined ever. I have learned a lot of new things that can help me grow my career. Thanks a lot!!
Faculty: If we talk about faculty, he was friendly and knowledgeable.
During the course, you will learn about different social media platforms, how to create campaigns on social media and more.
Reviewed on 6 Oct 2023Read More
N
Nikhil
Social Media Marketing Course
Offered by Digital Vidya
2
Learning Experience: Good
Faculty: Helpful
Best
Course Support: Best support
Reviewed on 16 Mar 2023Read More
A
Arshan Ali
Social Media Marketing Course
Offered by Digital Vidya
4
Faculty: Helpful
Course Support: Best support
Reviewed on 16 Mar 2023Read More
R
R sharma
Social Media Marketing Course
Offered by Digital Vidya
5
Learning Experience: The quality of content is so good.
Faculty: Faculty is best for my course
Assignment are so good
Course Support: Seriously this course and content is so good
Reviewed on 16 Mar 2023Read More
S
Susmita Gomes
Social Media Marketing Course
Offered by Digital Vidya
4
Learning Experience: Amazing way of learning...it helped me alot to overcome my goal.
Faculty:
The course is a updated version to learn new things and in easy way.
Course Support: The course helped me to clear my all doubts and also helped me to gain more knowledge.
Reviewed on 16 Mar 2023Read More
View All 10 Reviews
Social Media Marketing Course
at Digital Vidya
Student Forum
Anything you would want to ask experts?