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Social Media & Marketing - Jagdish Sheth 

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Social Media & Marketing - Jagdish Sheth
 at 
Coursera 
Overview

Duration

5 hours

Start from

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Total fee

Free

Mode of learning

Online

Official Website

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Credential

Certificate

Social Media & Marketing - Jagdish Sheth
 at 
Coursera 
Highlights

  • Flexible deadlines Reset deadlines in accordance to your schedule.
  • Shareable Certificate Earn a Certificate upon completion
  • 100% online Start instantly and learn at your own schedule.
  • Coursera Labs Includes hands on learning projects. Learn more about Coursera Labs External Link
  • Course 2 of 4 in the The 4 A's of Marketing with Jagdish Sheth Specialization
  • Beginner Level No prior experience required
  • Approx. 5 hours to complete
  • English Subtitles: English
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Details Icon

Social Media & Marketing - Jagdish Sheth
 at 
Coursera 
Course details

More about this course
  • Technology has always impacted marketing, especially in areas such as branding, packaging, distribution, and retailing. It has also impacted advertising and promotion. This course focuses on the impact of digital technology on all aspects of marketing including the 4P’s of marketing, word of mouth communication, and market research. It articulates the disruptive impact of social media and user-generated content.

Social Media & Marketing - Jagdish Sheth
 at 
Coursera 
Curriculum

How Will Technology Shape Marketing (Part 1)

Course Intro

How Technology Will Shape Marketing - 01

How Technology Will Shape Marketing - 02

How Technology Will Shape Marketing - 03

How Technology Will Shape Marketing - 04

How Technology Will Shape Marketing - 05

How Technology Will Shape Marketing - 06

How Technology Will Shape Marketing - 07

How Technology Will Shape Marketing - 08

How Technology Will Shape Marketing - 09

How Technology Will Shape Marketing - 10

How Technology Will Shape Marketing - 11

About This Course

About the Assignments

Discussion Forum Guidelines

About Peer Reviews

Module 1 Summative Quiz

How Will Technology Shape Marketing (Part 2)

How Technology Will Shape Marketing - 12

How Technology Will Shape Marketing - 13

How Technology Will Shape Marketing - 14

How Technology Will Shape Marketing -15

How Technology Will Shape Marketing - 16

How Technology Will Shape Marketing - 17

How Technology Will Shape Marketing - 18

How Technology Will Shape Marketing - 19

How Technology Will Shape Marketing - 20

How Technology Will Shape Marketing - 21

How Technology Will Shape Marketing - 22

Module 2 Summative Quiz

How Social Media Will Disrupt Marketing (Part 1)

How Social Media Will Disrupt Marketing - 01

How Social Media Will Disrupt Marketing - 02

How Social Media Will Disrupt Marketing - 03

How Social Media Will Disrupt Marketing - 04

How Social Media Will Disrupt Marketing - 05

How Social Media Will Disrupt Marketing - 06

How Social Media Will Disrupt Marketing - 07

How Social Media Will Disrupt Marketing - 08

How Social Media Will Disrupt Marketing (Part 2)

How Social Media Will Disrupt Marketing - 09

How Social Media Will Disrupt Marketing - 10

How Social Media Will Disrupt Marketing - 11

How Social Media Will Disrupt Marketing - 12

How Social Media Will Disrupt Marketing - 13

How Social Media Will Disrupt Marketing - 14

How Social Media Will Disrupt Marketing - 15

About Peer Reviews

Modules 3 & 4 Summative Quiz

Social Media & Marketing - Jagdish Sheth
 at 
Coursera 
Admission Process

    Important Dates

    May 25, 2024
    Course Commencement Date

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    Social Media & Marketing - Jagdish Sheth
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