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OU - Social Media Marketing: Managing Social Media 

  • Offered byFutureLearn

Social Media Marketing: Managing Social Media
 at 
FutureLearn 
Overview

Duration

2 weeks

Total fee

900

Mode of learning

Online

Credential

Certificate

Social Media Marketing: Managing Social Media
 at 
FutureLearn 
Highlights

  • Earn a certificate on completing 90% of course steps and assessments
Details Icon

Social Media Marketing: Managing Social Media
 at 
FutureLearn 
Course details

More about this course
  • This two-week course will help you discover critical tools and techniques to plan and manage your social media channels effectively
  • You'll discover how to develop and refine a successful social media management approach
  • You'll explore each stage and element of social media management, covering insight tools, planning frameworks, day-to-day management tools, and monitoring and measurement techniques

Social Media Marketing: Managing Social Media
 at 
FutureLearn 
Curriculum

Social media insights and planning

Welcome to the course!

What differentiates great social media?

Social media listening

Social media policies and avoiding social media disasters

Week 1 review

Hands-on social media management

Welcome to the week

Social media channel management tools

Content calendars and social media processes

Tools to keep improving your social media management

Week 2 review

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Social Media Marketing: Managing Social Media
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