Coventry University - Strategic Goals: How to Master Corporate Strategy
- Offered byFutureLearn
Strategic Goals: How to Master Corporate Strategy at FutureLearn Overview
Strategic Goals: How to Master Corporate Strategy
at FutureLearn
Duration | 2 weeks |
Total fee | ₹2,205 |
Mode of learning | Online |
Credential | Certificate |
Strategic Goals: How to Master Corporate Strategy at FutureLearn Highlights
Strategic Goals: How to Master Corporate Strategy
at FutureLearn
- Earn a certificate upon completion
Strategic Goals: How to Master Corporate Strategy at FutureLearn Course details
Strategic Goals: How to Master Corporate Strategy
at FutureLearn
Skills you will learn
More about this course
- In this two-week course, you’ll have the opportunity to learn the fundamentals of how to strategise for the future using stakeholder analysis and corporate level strategy
- This course will give you the chance to review everything you need to know to build a robust business strategy – from traditional and emerging motivations for organisations to pursue international expansions, the identity benefits of an international strategy plan and exploring global markets and diversification strategy
- You’ll explore how to identify international opportunities and common strategies – from exports and licensing to joint ventures and direct investment - and confront the risks associated with internationalisation
Strategic Goals: How to Master Corporate Strategy at FutureLearn Curriculum
Strategic Goals: How to Master Corporate Strategy
at FutureLearn
Strategic actions - international strategy
Welcome to the course
Identifying international opportunity
Foreign market entry modes
Summary activities
Strategic actions - corporate-level strategy
Welcome to Week 2
Diversification as a corporate-level strategy
Strategic actions - Diversification
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Strategic Goals: How to Master Corporate Strategy