University of Colorado Boulder - Text Marketing Analytics Specialization
- Offered byCoursera
Text Marketing Analytics Specialization at Coursera Overview
Text Marketing Analytics Specialization
at Coursera
Duration | 4 months |
Total fee | Free |
Mode of learning | Online |
Official Website | Explore Free Course  |
Credential | Certificate |
Text Marketing Analytics Specialization at Coursera Highlights
Text Marketing Analytics Specialization
at Coursera
- Earn a Certificate upon completion
Text Marketing Analytics Specialization at Coursera Course details
Text Marketing Analytics Specialization
at Coursera
Skills you will learn
More about this course
- Marketing data are complex and have dimensions that make analysis difficult
- This specialization tackles advanced advertising and marketing analytics through three advanced methods aimed at solving these problems: text classification, text topic modeling, and semantic network analysis
- Each key area involves a deep dive into the leading computer science methods aimed at solving these methods using Python
- This specialization can be taken for academic credit as part of CU Boulder's Master of Science in Data Science (MS-DS) degree offered on the Coursera platform
Text Marketing Analytics Specialization at Coursera Curriculum
Text Marketing Analytics Specialization
at Coursera
Supervised Text Classification for Marketing Analytics
Unsupervised Text Classification for Marketing Analytics
Network Analysis for Marketing Analytics
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