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Understanding Research Methods in Business 

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Understanding Research Methods in Business
 at 
FutureLearn 
Overview

Duration

4 weeks

Total fee

7,139

Mode of learning

Online

Credential

Certificate

Understanding Research Methods in Business
 at 
FutureLearn 
Highlights

  • Earn a certificate of completion from Sentinel
  • 9
Details Icon

Understanding Research Methods in Business
 at 
FutureLearn 
Course details

Skills you will learn
More about this course
  • On this four-week course from Sentinel
  • 9, you will explore the principles that underpin good business research
  • This course will introduce you to a range of research processes that will help to inform your choice of research problem, research methodology, research methods, and data analysis
  • You'll start by examining how to define your research problem and build a search strategy to hone your initial scoping research so you don't get overwhelmed with too many sources and too much information
  • This course will guide you through the different approaches to these types of research, such as correlation research, questionnaires, and interviews
  • During the final week of this course, you'll delve into the data collection tools that you can use for research, and how to ensure that you collect the highest quality data
Read more

Understanding Research Methods in Business
 at 
FutureLearn 
Curriculum

Applied project and research methods in business

Course welcome

Introduction to research

Defining a research problem and scoping the research

End of Week 1 wrap up

Quantitative and qualitative research approaches

Weekly welcome

Writing a purpose statement and research questions

Quantitative research approaches

Qualitative research approaches

End of Week 2 wrap up

Mixed method approaches, ethical considerations and writing methodology

Weekly welcome

Mixed method research approaches

Ethical considerations

Writing a methodology

End of Week 3 wrap up

Data collection tools, qualitative and quantitative data analysis and writing the final paper

Weekly welcome

Developing data collection tools

Qualitative and quantitative data analysis

Writing the final paper

End of course wrap up

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Understanding Research Methods in Business
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