Certificate in Entrepreneurship 

offered by Maharishi University Online

Module 1

Introduction to Entrepreneurship

Definition of entrepreneurship 

Importance of entrepreneurship in the economy

Characteristics and skills of successful entrepreneurs

Opportunity Identification and Evaluation

Recognizing market gaps and trends 

Conducting market research 

Assessing the feasibility and viability of business ideas 

Business Planning and Strategy, Writing a business plan 

Defining the vision, mission, and goals of the venture 

Developing a competitive strategy and value proposition 

Financial Management for Entrepreneurs 

Basics of financial statements and analysis 

Estimating start-up costs and financial projections 

Funding options for new ventures (bootstrapping, loans, and
investors)

Module 2

Marketing and Sales Strategies 

Market segmentation and targeting 

Developing a marketing plan 

Creating a brand and promotional strategies 

Operations and Resource Management 

Setting up the organizational structure 

Managing human resources and talent acquisition 

Supply chain management and logistics

Module 3

Legal and Ethical Considerations 

Understanding legal forms of business 

Intellectual property protection 

Ethical decision-making in entrepreneurship 

Entrepreneurial Finance and Venture Capital 

Capital structure and funding options 

Valuation methods and deal negotiations

Building relationships with investors 

Growth and Scaling 

Strategies for business growth 

Managing expansion and scalability challenges

Innovation and adaptation to market changes

Module 4

Entrepreneurial Mindset and Leadership 

Developing an entrepreneurial mindset 

Building effective teams and leadership skills 

Managing risk and embracing failure 

Entrepreneurship in the Digital Age 

Leveraging technology and digital tools for entrepreneurship

E-commerce and online marketing strategies 

Emerging trends in the digital business landscape 

Entrepreneurship Ecosystem and Support

Networking and mentorship opportunities 

Incubators, accelerators, and co-working spaces 

Accessing government programs and resources