Digital Marketing Specialization at Coursera Overview
Digital Marketing Specialization
at Coursera
Drive Customer Behavior Online. A six-course overview of the latest digital marketing skills, taught by industry experts.
Duration | 8 months |
Total fee | Free |
Mode of learning | Online |
Difficulty level | Beginner |
Official Website | Explore Free Course  |
Credential | Certificate |
Digital Marketing Specialization
Table of contents
Digital Marketing Specialization at Coursera Highlights
Digital Marketing Specialization
at Coursera
- Earn a Certificate on successful course completion from University of Illinois at Urbana-Champaign
- Get unlimited access to the course content
- Graded Assignments with Peer Feedback
- 16% got a pay increase or promotion
- Real life capstone project
- 48 % Started a new career after completing this course
- Shareable Specialization and Course Certificates
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Digital Marketing Specialization at Coursera Course details
Digital Marketing Specialization
at Coursera
Skills you will learn
More about this course
- This specialization course offers seven online digital marketing courses that teach you practical marketing skills. In this beginner-level course, you will be introduced to different aspects of the new digital marketing environment. You will gain a deep understanding of the digital marketing landscape and acquire a new set of skills so that you can digitally create, distribute, and promote products and services
- The specialization is offered by the University of Illinois at Urbana-Champaign and is part of the university's Masters of Business Administration degree program, the iMBA. The content is delivered by taught by industry experts -Aric Rindfleisch, Kevin Hartman, Mike Yao, and Vishal Sachdev. It will take around 8 months to complete this specialization at a suggested pace of 5 hours per week
Digital Marketing Specialization at Coursera Curriculum
Digital Marketing Specialization
at Coursera
Course 1
Marketing in a Digital World
Course 2
Digital Analytics for Marketing Professionals: Marketing Analytics in Theory
Course 3
Digital Analytics for Marketing Professionals: Marketing Analytics in Practice
Course 4
Digital Media and Marketing Principles
Course 5
Digital Media and Marketing Strategies
Course 6
Marketing in an Analog World
Course 7
Digital Marketing Capstone
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G
Gaurav Singhal
Digital Marketing Specialization
4.0
Learning Experience: Digital Marketing specialization course was of what a fresher or someone with no knowledge would be a right place for information. The course was well designed and programmed, had great in between quiz and case studies. the course is apt for the length and is wellversed. It does not teaches you how to do but tells you what it is.
Faculty: The faculty is very knowledged, gives beautiful insights and gives the option to chat through the comment section at times.
it is a purely online course, with pre-recorded videos and and end of each week curriculum(video), the person needs to give a quiz. The timeline for course might be 4 weeks or more but it depends on individual on how early or slowly he can watch and grad the information
Reviewed on 17 Oct 2022Read More
V
Vithika Gururani
Digital Marketing Specialization
5.0
Learning Experience: Learning experience was good
Faculty: Instructors taught well
Curriculum was relevant and comprehensive
Course Support: Career support was helpful
Reviewed on 4 Jun 2022Read More
View All 24 Reviews
Digital Marketing Specialization
at Coursera
Student Forum
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