Ecommerce Fundamentals
- Offered byLinkedin Learning
Ecommerce Fundamentals at Linkedin Learning Overview
Duration | 2 hours |
Total fee | ₹1,150 |
Mode of learning | Online |
Credential | Certificate |
Ecommerce Fundamentals at Linkedin Learning Highlights
- Earn a certificate of completion from LInkedIn Learning
Ecommerce Fundamentals at Linkedin Learning Course details
- E-Commerce
- In this course, instructor Patrick Rauland dives into transforming your idea into a full-fledged online store
- Patrick details several ecommerce business models and how to choose the business model that's right for you
- He explains how to select a target industry or niche for your business, define the type of customer you're targeting, and select and validate your product idea
- He shares how to expand and retire product lines, register for permits, develop your brand, and sell your product in your own online store or in marketplaces
- Patrick gives you tips for attracting customers, fulfilling orders, and managing your finances as the sales start rolling in
Ecommerce Fundamentals at Linkedin Learning Curriculum
Introduction
Start your online store
Choose a Business Model
How to choose an ecommerce model
Dropshipping
Reselling
White labeling and private labeling
Manufacturing
Digital products
Handmade products
Benefits of going vertical
Industry and Persona Research
Choose an industry
Create a persona
Uncover pain points
Product Selection
Brainstorm lots of Ideas
When you should protect your ideas
Validate your product idea
Calculate product profitability
Expand and retire product lines
Establish Your Business
Register your business
Register for permits and sales tax
Create your brand
Sell Your Product
Create your own store
Sell on marketplaces
Attract Customers
Create and optimizing content
Social, display, and shop ads
Participate in industry events
Post Sale
Understand fulfillment
Manage finances
Small and consistent steps
Conclusion
Application of key learnings