MICA - Advanced Certificate in Marketing Leadership Development (The CMO Program)
- Offered byupGrad
- Private Institute
- Estd. 2015
Advanced Certificate in Marketing Leadership Development (The CMO Program) at upGrad Overview
Duration | 6 months |
Total fee | ₹2.85 Lakh |
Mode of learning | Online |
Official Website | Go to Website  |
Credential | Certificate |
Advanced Certificate in Marketing Leadership Development (The CMO Program) at upGrad Highlights
- Earn a certificate after completion of course from MICA
- Fee payment can be done in installments
- 2 Days on-campus immersion
- 20+ Live industry sessions and 6 Workshops with CMOs
- 8+ Case studies & projects and 3-Part capstone project
Advanced Certificate in Marketing Leadership Development (The CMO Program) at upGrad Course details
Marketing Managers
Digital Leaders
Brand Sales Managers
Aspiring CMOs who want to study Executive leadership in marketing
Craft brands & experiences that thrive online & offline Strategic Marketing Leadership Program
Make informed decisions based on real-time insights for Graduate programs in marketing leadership
Drive results with targeted campaigns & optimize for successful marketing leadership programs
Automate workflows & personalize experiences for executive leadership in marketing
Lead the future with cutting-edge marketing leadership development programs
Advanced Certificate in Marketing Leadership Development (The CMO Program) at upGrad Curriculum
Strategic Fundamentals of Modern Marketing
Basics of Digital First Marketing
Advanced Digital First Marketing - 1
Advanced Digital First Marketing - 2
Crafting a Visionary Customer-Centric Brand Strategy
Building Customer-Centric Brands
Designing & Executing Brand Strategy
Managing Customer Experiences
Omnichannel Marketing
Financial and Sales Acumen for CMOs
Strategic Resource Allocation for Marketing Growth
Marketing Impact on Organizational Dynamics and Positioning
Effective Collaboration with Sales and Cross-Functional Teams in Marketing Leadership
Strategic Navigation of the Digital Landscape
AI-enhanced Content Marketing Strategies
Understanding User Search Theory
Customer-Centric Relationship Building
Media Mastery for Optimal ROI
Elevate Marketing Impact with Data-Driven Insights
Strategic Leadership Using Data Analytics
Data Insights and Visual Storytelling
Marketing Automation & Artificial Intelligence in Marketing
Mastering the Art of Leadership in Marketing Excellence
Mastering Career Success: Agile Strategies and Beyond
Building and Nurturing High-Impact Teams
Mastering Change Leadership
Advanced Certificate in Marketing Leadership Development (The CMO Program) at upGrad Faculty details
Advanced Certificate in Marketing Leadership Development (The CMO Program) at upGrad Entry Requirements
- N/A
A candidate must have passed bachelor's degree from a recognised Institute/University
5 years of experience in any domain
3 years of experience in marketing domain
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