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IIT Delhi - Certificate Programme in Digital Marketing 

  • Offered byEmeritus

Certificate Programme in Digital Marketing
 at 
Emeritus 
Overview

Become a future-ready digital marketer and drive effective digital marketing strategies

Duration

6 months

Total fee

65,000

Mode of learning

Online

Credential

Certificate

Certificate Programme in Digital Marketing
 at 
Emeritus 
Highlights

  • Receive an IIT Delhi successful completion certificate in Digital Marketing
  • Learn from one of India's top-ranked Institutes of national importance
  • Learn via live online sessions and recorded videos with real-world case studies
  • Gain industry-oriented insights from eminent IIT Delhi faculty
  • Participate in peer-to-peer learning and expand your professional network
Read more
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Certificate Programme in Digital Marketing
 at 
Emeritus 
Course details

Who should do this course?
  • For final-year and fresh graduates seeking to be market-ready by acquiring in-demand digital marketing skills for lucrative career opportunities
  • For early professionals who are working or aspire to work in digital marketing roles
  • For marketing/ sales/ product/ brand managers interested in transitioning to digital marketing roles by upskilling in data-driven, high-impact digital marketing strategies
  • For professionals who want to enrich their strategic mindset with new-age concepts and skills in digital marketing
  • For consultants, business owners, and entrepreneurs looking to apply digital marketing best practices for business expansion and growth
More about this course
  • Advertising spends growth in India is estimated to slip to 22% to INR 1.08 lakh crore in 2022, which will witness the digital medium overtake television (Business Standard, 2022)
  • To succeed in this shifting digital marketing landscape, learn new-age strategies and gain in-demand skills to be industry-ready with IIT Delhi's six-month online Certificate Programme in Digital Marketing
  • Become a proficient digital marketer with an understanding of management processes in general, and marketing in particular, and fast track your career aspirations

Certificate Programme in Digital Marketing
 at 
Emeritus 
Curriculum

Module 1: Introduction to Management

Module 2: Consumer Behaviour

Module 3: STP

Module 4: Forecasting

Module 5: Marketing Mix - 1

Module 6: IMC

Module 7: PLC

Module 8: Brand Management

Module 9: Using Social Media

Module 10: Digital Identities and Branding

Module 11: Content Creation

Module 12: Blogs/ Videos

Module 13: Strategic Marketing

Module 14: Media Planning

Module 15: Facebook, Instagram, LinkedIn & Google Ads Marketing

Module 16: SEO

Module 17: Analysing and Monitoring Campaigns

Module 18: Freelancing

Certificate Programme in Digital Marketing
 at 
Emeritus 
Entry Requirements

Eligibility criteriaUp Arrow Icon
Conditional OfferUp Arrow Icon
  • Not mentioned

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Certificate Programme in Digital Marketing
 at 
Emeritus 

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