IIM Indore - IIM Indore - Certificate Programme in Digital Transformation and Innovation

Offered byEmeritus

IIM Indore - Certificate Programme in Digital Transformation and Innovation
at
Emeritus
Overview

Develop dynamic capabilities for Digital disruptions and Agile development

Duration	16 weeks
Total fee	₹75,000
Mode of learning	Online
Credential	Certificate

IIM Indore - Certificate Programme in Digital Transformation and Innovation
at
Emeritus
Highlights

Earn a Executive Certificate and Alumni status from IIM Indore
Lessons from proficient IIM Indore faculty
Pedagogy comprises Quizzes, Assignments, Projects etc
Real-world case studies from HBR and McKinsey and hands-on activities
Learn through 171 Videos, 12 Assignments, 12 Quizzes, 23 Discussions & 2 webinar

IIM Indore - Certificate Programme in Digital Transformation and Innovation
at
Emeritus
Course details

Skills you will learn

Digital marketing Business Strategy Project Management Operations Marketing Customer Relationship Change Management Big Data

Who should do this course?

For senior leaders and function heads who need to integrate digital when rethinking business models or strategising for new businesses
For managers currently engaged in digital transformation projects in their organisations or who aspire to lead such initiatives
For consultants tasked with helping clients to transition, transform, and scale their businesses
For entrepreneurs who want to grow amid dynamic user preferences and new forms of value creation and collaboration

What are the course deliverables?

Learn how digital transformation can improve value creation, pricing and profitability
Apply industry best practices in real-world problems
Enhance your ability to plan, implement, measure and optimise transformation projects
Learn about Data-driven decision making
Know the strategic uses of modern frameworks and software
Strengthen relevant behavioral and leadership capabilities

More about this course

IIM Indore?s Certificate Programme in Digital Transformation and Innovation will deep dive into the principles and technologies of digital transformation
By the end of the programme, participants will understand how digital disruptions are driving change, learn the tools to lead transformation projects, and raise your competitiveness in the face of new business opportunities

IIM Indore - Certificate Programme in Digital Transformation and Innovation
at
Emeritus
Curriculum

Introduction to Digital Transformation

Introduction to digital transformation

Digital strategy framework

Digital technologies

Drivers for digital strategies

Adoption of digital technologies

MODULE 2: Business Model Innovation

Managing multiple business models

Determining the right business models

Building blocks of business models

Defining business models

Types of BMI

Types of pricing models

MODULE 3: Data-based Decision-Making and AI

Blockchain

Big Data Analytics

Artificial Intelligence

Machine Learning

Internet of Things

MODULE 4: People, Process and Technology

Role of teams and impact on teams

Designing an adaptive organisation

Ambidextrous organisations

Transformational and transactional leadership

Role of leaders in digital transformation

Evolution of teams through product scale (MVP, growth, sustenance)

MODULE 5: Business Process Reengineering

Process innovation

Product innovation

Shift in value chain

MODULE 6: Operation Strategy

Competencies

Digital operations

Global networks and suppliers

Generating value

Digital supply chain

Drivers for digital strategies

Adoption of digital technologies

MODULE 7: Digital Marketing

Defining digital marketing

Digital marketing process

Types of digital marketing

Digital marketing analytics

Marketing automation stack

Marketing analytics

MODULE 8: Platform Based Digital Transformation Strategies

Classification of platforms

Multisided platforms

Network effects

Native platform versus transitioned platform

Leadership challenges with platforms

MODULE 9: Handling Customer Relationships

Digital Maturity assessment

Customer mapping

Road map development

Balancing legacy systems with digital transformation

Change management

MODULE 10: Customer Driven Digital Transformation

Digitalisation: improving operations through Machine Learning

Personalisation and evaluation of disruptive technologies

Growth of IOT in customer delight

Role of influencers

Case study ? problem and digital solution for impact

MODULE 11: Digital TechOps

Digital Tech Ops

Digital transformation execution: Agile project management and lean start-ups

Use cases of digital transformation

MODULE 12: Challenges and Risks

Privacy issues

Cyber-security issues

IIM Indore - Certificate Programme in Digital Transformation and Innovation
at
Emeritus
Faculty details

Prof. Saurabh Kumar

Prof. Saurabh Kumar teaches in the area of information systems, data mining, and business analytics. Prior to IIM Indore, he worked at IIM Nagpur and was a visiting research scholar at Beedie School of Business, Simon Frasier University, Canada.