Post Graduate Programme in Media & Entertainment Management offered by Welingkar Mumbai
- Private Institute
- Estd. 1977
Post Graduate Programme in Media & Entertainment Management at Welingkar Mumbai Overview
Duration | 11 months |
Total fee | ₹4.00 Lakh |
Mode of learning | Online |
Credential | Certificate |
Post Graduate Programme in Media & Entertainment Management at Welingkar Mumbai Highlights
- Get a 2-month Capstone Project with the industry on media trends
- Learn from interactive classroom sessions, case studies, guest lectures, live projects, onsite visits, and workshops
- Get mentoring and guidance from industry experts
- Students will get placement assistance
Post Graduate Programme in Media & Entertainment Management at Welingkar Mumbai Course details
- Public relations
- Art, culture and entertainment
- Film appreciation
- Media and entertainment
- Media laws
- Script writing and direction
- Film marketing
- The Indian media and entertainment Industry is gradually gearing up to the global standards
- The industry now demands media managers with a flair for business administration as well as domain expertise
- The programme is a unique combination of theoretical and practical learning, that looks to set a new brand of professionals in the segment
Post Graduate Programme in Media & Entertainment Management at Welingkar Mumbai Curriculum
Module 1
marketing management
media research
public relations
art, culture and entertainment
film appreciation
media and entertainment
applications and practices
advertising management
event management
hr in media
Module 2
ott and new media marketing
digital and social media
content for media
media laws
script writing and direction
film marketing
direct marketing
media and consumer buying
celebrity management
Module 3
rural media
radio
media budgeting and finance
campaign planning
advertising sales
media planning and buying
film exhibition and distribution
sports management
internship
Post Graduate Programme in Media & Entertainment Management at Welingkar Mumbai Entry Requirements
- Education: Graduate
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Post Graduate Programme in Media & Entertainment Management at Welingkar Mumbai Contact Information
Lakhamsi Napoo Road, Nr. Matunga (Central Rly), Mumbai
Mumbai ( Maharashtra)
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