Public Relations Course: Admission 2025, Fees, Syllabus, Entrance Exam, Job Profiles and Salaries
Public Relations (PR) is known as the art of building a strategic relationship with the public in order to create and maintain a positive image of the brand value. The key target of having a PR is to promote your brand and maintain healthy relationships with the prospective customers, partners, investors, employees, and other stakeholders.
Candidates can pursue Public Relation Courses at various levels such as undergraduate, post graduate and diploma levels. Eligibility Criteria for undergraduate Public Relation Courses should be clearing class 12 from a recognized board with a minimum aggregate of 45-50%, and for post graduate degrees you have to complete your graduation from a recognized university with a minimum aggregate of 50%. Course fee for Public Relation Courses can range between INR 20,000 - INR 4 lakhs.
Some of the top colleges for Public Relation Courses include Indian Institute of Mass Communication, Nalanda Open university, Bangalore University, Integral University, IMS Ghaziabad, Delhi School of Communication etc. The candidates who graduate in this field can work at various job profiles such as Public Relations Officers, Public Relations Managers, Events Executives, etc. at an average salary ranging between INR 4 lakh to 9 lakh.
- Public Relations Course Details: Highlights
- What is a Public Relations Course?
- 2.1 Why Study Public Relations?
- 2.2 Types of Public Relations Courses
- Public Relations Eligibility Criteria
- Public Relations Admission Procedure
- Public Relations Entrance Exams
- Public Relations Course Syllabus
- Public Relations Course Levels
- Top Colleges for Public Relations
- 8.1 Top Government Colleges for Public Relations Courses
- 8.2 Top Private Colleges for Public Relations Courses
- Public Relations Career: Job Profiles, Salary and Top Recruiters
- 9.1 Public Relations Job Profiles with Salaries
- 9.2 Public Relations (PR) Top Recruiters
- Public Relations Study Abroad for Indian Students
- Public Relations Online Courses
- FAQs on Public Relations
Public Relations Course Details: Highlights
A PR personnel should have good contacts with the media so that they can cover and write about the brand, hence promoting the brand and informing people about the company. From writing and distributing press releases to writing the speeches of renowned people to analysing and interpreting the public opinion on the brand and how the masses can be influenced.
Refer to the table below for a quick review of Public Relations course highlights:
| Particulars |
Details |
|---|---|
| Public Relation Course Level |
Diploma, Postgraduate and Undergraduate |
| Public Relation Course Duration |
2-3 years |
| Public Relation Course Fee |
INR 20,000 - INR 4 Lakh |
| Public Relation Entrance Exam |
JMI Entrance Exams, IPU CET, CUET, XIC OET |
| Public Relation Top Colleges |
IIMC, University of Mumbai, Chandigarh University, Integral University etc. |
| Public Relation Job Profiles |
Public Relations Account Executive, Public Relations Consultant, Digital Public Relations Specialist, etc. |
| Public Relation Annual Salary Range |
INR 4 LPA - INR 9 LPA |
| Public Relation Top Recruiters |
Edelman, Weber Shandwick, FleishmanHillard, Perfect Relations, etc. |
Note- This information is sourced from the official website and may vary.
What is a Public Relations Course?
The primary goal of public relations courses is to inform the public, the media, potential customers, sponsors, investors, employees, and other interested parties so that they would form a favorable opinion of the business, its leadership, products, or policy choices.
Press releases, internet content, and marketing are the main methods used by public relations to promote independent media. Marketing campaigns are created and carried out by students as part of public relations courses. The free dissemination of media information is covered in the public relations course, and it is supported by press releases, editorial content, and advertising for the same.
Why Study Public Relations?
- Students learn how to effectively engage with journalists, pitch stories, and manage media queries.
- Learn how to handle and manage crises while protecting the reputation of individuals or organizations.
- Learn how to construct and maintain a brand's reputation, as well as how to create positive public opinions and deal with challenges.
- PR Courses enable opportunities for networking: Connect with industry professionals, academics, and classmates to broaden your career network.
- Public Relations courses enable students to gain professional knowledge and useful skills in customer management, media communication, and ethical practice by studying public relations.
- The courses are pursued by students who want to enhance their skills in public speaking, preparing speeches and scripts, recognizing the mindset of the listener, promoting valuable knowledge, and trying to simplify technical aspects.
Types of Public Relations Courses
Public Relations (PR) courses come in various types, catering to different levels of expertise and specific areas within the field. Students can pursue Public Relations courses in the following specializations. Consider your career ambitions, the specific areas of PR you are interested in, and your present degree of experience while selecting a PR course. There are courses available to meet your needs, whether you are a novice or an established expert.
They can choose the course as per the area in which they wish to specialize:
| Type of PR |
Description |
|---|---|
| Media Relations |
The PR has to have good contacts with the media channels and reporters who act as their content source and promoter. |
| Investor Relations |
The PR’s job is to handle investors’ events by releasing financial reports, media inquiries and complaints. |
| Community Relations |
The PR has to ensure that the brand image is positive and in the good books of the public by hosting events and campaigns. |
| Internal Relations |
The PR deals with the employees of an organization by cooperating with them during launches, events, reminders and projects. |
| Customer Relations |
A PR has to handle the relations with the Public by conducting surveys and projects to get feedback from the customers, know their attitude towards the brand and how the brand can be improved for their liking. |
| Marketing Relations |
PRs have to assist the marketing team and salesmen in relation to the product launch, the campaigns, how to promote brand awareness, image and positioning. |
Students can click on the Important Links below for more information:
Mass Communication Courses after 12th
Mass Communication vs Personal Communication - Differences, Advantages, Disadvantages, Jobs
Q: What is the scope of Public Relations?
Q: What skills should I work upon to grab an internship in a public relations/marketing company?
Q: What are the government job opportunities after completing a course in public relations and corporate communication?
Q: What are the steps required to become a public relations officer?
Public Relations Eligibility Criteria
Public Relations is taught by various Universities and Colleges as it is taught in Journalism and Mass Communication programs. There are also postgraduate courses that specialize in Public Relations. A career in Public Relations is bright and interesting and the need for professionals in the field is in high demand.
The popular courses along with the eligibility criteria are tabulated below:
| Course |
Duration |
Eligibility Criteria |
|---|---|---|
| 3-Years |
The candidate should have done their Class 12 in any stream from a recognized board and should have secured a minimum of 45% aggregate. |
|
| BA in Journalism and Mass Communication |
3-Years |
The candidate should have done their Class 12 in any stream from a recognized board and should have secured a minimum of 45% aggregate. |
| 3-Years |
The candidate should have done their Class 12 in any stream from a recognized board and should have secured a minimum of 45% aggregate. |
|
| 2-Years |
The candidate should have done their BJMC/BMM/BA in Journalism and Mass Communication or any similar discipline from a recognized University and should have secured a minimum of 50% aggregate. |
|
| MA in Journalism and Mass Communication |
2-Years |
The candidate should have done their BJMC/BMM/BA in Journalism and Mass Communication or any similar discipline from a recognized University and should have secured a minimum of 50% aggregate. |
| PG Diploma in Public Relations |
1-Year |
The candidate should have done their BJMC/BMM/BA in Journalism and Mass Communication or any similar discipline from a recognized University and should have secured a minimum of 45% aggregate. |
Q: What are the required qualification to pursue advertising and public relation? Also, can you suggest some colleges for MBA in the same?
Q: What is the eligibility criteria of PG Diploma in public relation and marketing?
Q: Is Public Relations course offered through DCJ Entrance Exam?
Yes, the Department of Communication and Journalism (DCJ) has a courses in Public Relations. The exam body offers admission to MA course with specialisation in Public Relations. Students have to meet the eligibility criteria before applying online.
Q: What is the syllabus of DCJ Entrance Exam for M.A in Public Relations?
The topic from which questions will be framed in DCJ Entrance Exam for Public Relations are provided in the table below.
Public Relations | Media Relations |
Introduction to Organizational Behaviour and HR Policies | Research in Public Relations-I |
Public Relations Campaigns | Research in Public Relations-II |
New Media and Technologies in Public Relations | Ethics, Constitution and Media Laws |
Public Relations in Private and Public Sector | Media Management |
Media Advocacy | Conflict Communication |
Culture Studies and Media | Political Communication |
Video Games and Media | Sports Journalism |
Concepts of Storyboarding | Documentary Film Making |
Multi-media Production | Interpersonal Communication |
Family Communication | Religion, Culture and Communication |
Digital Media and Marketing | Basic Course for Indian Sign Language Communication |
Intercultural Communication | Social Science Research Design |
Public Relations Admission Procedure
Here is the general step-by-step guide for the Admission in Public Relations (PR) Course:
- Step-1 Choose the program: First Review the curriculum, specializations, faculty, and facilities after that check academic qualifications, entrance exam requirements, and any additional criteria.
- Step-2 Prepare Required Documents: Prepare all the documents beforehand so that no last-minute issues occur. The documents include academic mark sheets, certificates, Entrance Exam Scores (JMI, IIMC, etc), and letters of recommendation.
- Step-3 Fill out the Application Form and Pay the Fees: Complete the application form provided by the institution. This may be done online or on paper and pay any required application fees.
- Step-4 Entrance Exams (if applicable): If the program requires an entrance exam, register and prepare for it. Take the exam then wait for the result.
- Step-5. Submit Application: Submit all required documents along with the completed application form. Always ensure that all documents have been received and verify the status of your application.
- Step-6 Await Admission Decision: Monitor the admission portal or your email for updates on the results. If accepted an official offer letter will be provided by the university.
- Step-7 Confirm Enrollment: Confirm your intention to enroll in the program and Pay the required enrollment or tuition Fees.
- Step-8 Prepare for the Start of Classes: Follow instructions for course registration and orientation. If needed, arrange for on-campus or off-campus housing and attend any orientation sessions to familiarize yourself with the campus and program.
- Step-9 Start Classes: Attend classes and start your academic journey.
Note: Be sure to check the specific requirements and deadlines for each program as they can vary. Some programs may also have additional steps or unique requirements.
Q: How can I become a public relation officer after class 12th step by step?
Q: I want to do a Diploma or degree in public relations. How should I prepare for its entrance exam?
Public Relations Entrance Exams
Candidates can secure admission to Public Relation Courses either on the basis of merit or through an entrance test. However, these days most of the popular Journalism colleges conduct an entrance exam to shortlist candidates for admission.
Some popular Public Relations entrance exams that candidates should consider giving are:
| Exams |
Exam Dates |
Exam Schedule |
|---|---|---|
| JMI Entrance Exam |
Apr '25 (Tentative) |
|
| IIMC Entrance Exam |
Mar '25 (Tentative) |
|
| ACJ Entrance Exam |
Feb ‘25 (Tentative) |
|
| FTII JET |
Apr '25 (Tentative) |
|
| GMCET |
To be announced |
Note- This information is sourced from the official website of the institute/exam.
You can also read:
Journalism courses after 12th - Check UG, Diploma & Short term Courses.
Feb '25 - Mar '25 | JMI Entrance Exam 2025 Applications Open TENTATIVE |
Apr '25 | JMI Entrance Exam 2025 Application Correction Win... TENTATIVE |
21 Feb ' 25 | SAT Registration Deadline for March Test |
25 Feb ' 25 | SAT Deadline for Changes, Regular Cancellation, a... |
Jun '24 | CT SET 2024 Counselling Start TENTATIVE |
Jun '24 | CT SET 2024 Result TENTATIVE |
Mar '25 | IIMC Entrance Exam 2025 TENTATIVE |
2 Jan ' 25 - 8 Jan ' 25 | CUET-PG/IIMC Entrance Exam Registration Dates 2025 |
Important Exam Dates
| Dates | Upcoming Exam Dates |
|---|---|
| To Be Notified | URAT PG 2025 Application Process (Phase 1) |
| To Be Notified | URAT PG 2025 Exam Dates |
| To Be Notified | URAT PG 2025 Course-Wise Answer Keys |
| To Be Notified | URAT PG 2025 Phase II Application |
| To Be Notified | URAT PG 2025 Document Submission for Admission |
| To Be Notified | URAT PG 2025 First Merit List |
Mar '25 | IIMC Entrance Exam 2025 TENTATIVE |
| Dates | Past Exam Dates |
|---|---|
02 Jan '25 - 08 Jan '25 | CUET-PG/IIMC Entrance Exam Registration Dates 2025 |
Apr '24 | XIC Entrance Test (XET) Online Exam Date |
01 Mar '24 - 31 Mar '24 | XIC Entrance Test (XET) 2024 Registrations |
Q: What is the syllabus for the entrance exam of PGD in advertising and public relations?
Q: Hi! Can anyone guide me about the entrance exam of Masters in advertising and public relations? I just need to get an idea for preparation.
Q: Which exams are conducted by Maharashtra state govt. and central govt. for public relations officer?
Public Relations Course Syllabus
Subjects that candidates study in Public Relations depend on the type of course (UG/ PG/ Degree/Diploma/ Certificate) they pursue. However, the curriculum of any course that a candidate pursues covers both theories as well as practical experience in the form of internships, study tours, seminars, etc.
Given below is the course curriculum of the PG Diploma in Public Relations:
| Semester-1 |
||
|---|---|---|
| Theory and Practice of Public Relations |
Electronic Public Relations |
Public Relations Writing |
| Print & Design |
Television and Radio |
Political Economy of Public Communication |
| Semester-2 |
||
| Society and Representation |
Communication Theory and Public Relations Applications |
Public Affairs and Lobbying |
| Marketing Environment |
Research Methodology |
Strategy and Corporate Environment |
| Semester-3 |
||
| Event Planning |
Media Relations and Publicity |
Advanced Public Relations Strategies |
| International PR |
Corporate Communication |
------ |
| Semester-4 |
||
| Media Writing and Journalism for PR |
Digital PR |
Professional Development and Ethics in PR |
| Internship |
------ |
------ |
Note- This information is sourced from multiple sources on the web. Hence, is subject to vary.
Q: What is the difference between corporate communication and public relations?
Q: How many subjects are there in IIMC Delhi PG Diploma course in Advertising and Public Relations?
IIMC Delhi PG Diploma in Advertising and Public Relations course include theory and practical examinations. The weightage differs for both type of examinations. Moreover, there are 10 subjects incuded in the course curriculum as mentioned below:
- Marketing
- Communication Theories Concepts and Process
- Media Planning
- Advertising: Principles, Concepts and Management
- Creativity and Campaign Planning
- Public Relations and Corporate Communication
- Government and Public Service Communication
- New Media: Concepts and Applications
- Production Techniques and Methods
- Advertising, Marketing, and PR Research
Q: Can anyone suggest a good part time course in public relations.
Public Relations Course Levels
Refer to the list below to gain insights on various course levels of Public Relations.
| Course Levels |
Description |
|---|---|
| UG |
Three to four-year degree programs that offer in-depth knowledge and training in specialized areas of Public Relations. |
| PG |
Advanced degree programs focusing on specialized areas within Public Relations, are typically pursued after completing an undergraduate degree. |
| Diploma |
Typically one to two years in duration, these courses provide foundational knowledge and skills in various Public Relations fields. |
Popular Courses
- Post Graduate Diploma in Advertising and Public RelationsIndian Institute of Mass Communication, New Delhi
- MBA in Communication ManagementSymbiosis Institute of Media and Communication, Symbiosis International, Pune
- B.A. (Hons.) in Journalism and Mass CommunicationChandigarh University (CU)
- B.A. in Journalism and Mass CommunicationJagran Lakecity University
- Bachelor of Business Administration (BBA)Bennett University
- Post Graduate Diploma Program in Communication + Masters in Mass CommunicationThe Delhi School of Communication
- B.Sc. in Media ScienceiLEAD Institute of Leadership, Entrepreneurship and Development
- M.Sc. in Media ScienceiLEAD Institute of Leadership, Entrepreneurship and Development
- Bachelor of Business Administration (BBA)Kalinga University
- M.A. in Advertising and Public RelationsSchool of Broadcasting and Communication
Q: Can you tell me about Masters in public relations?
Q: Is PG Diploma in public relations and corporate communications a regular course or correspondence?
Top Colleges for Public Relations
Public Relations (PR) courses can help you improve your communication skills, strategic thinking, and media relations knowledge. It prepares people to negotiate the ever-changing landscapes of reputation management, crisis communication, and brand building. There are various mass communication colleges that offer a specialized course in Public Relations. Some of the popular colleges are tabulated below:
Top Government Colleges for Public Relations Courses
Some of the popular government colleges for Public Relations courses are stated in the table below:
| College Name |
Tuition Fees |
|---|---|
| INR 54.5 K |
|
| INR 60 K |
|
| INR 1.23 L |
|
| INR 19 K |
|
| INR 1 L |
|
| INR 7 K |
|
| INR 37.1 K |
|
| INR 32.05 K |
|
| INR 7 K |
|
| INR 40 K |
Note- This information is sourced from the official website/counseling body and may vary.
Top Private Colleges for Public Relations Courses
The popular private colleges are mentioned below in the table.
| College Name |
Tuition Fees |
|---|---|
| INR 4 L |
|
| INR 3 L |
|
| INR 2 L |
|
| INR 4 L |
|
| INR 2 L |
|
| INR 4 L |
|
| National Institute of Mass Communication and Journalism (NIMCJ) |
INR 2 L |
| INR 30 K - 5.45 L |
|
| INR 3 L |
Note- This information is sourced from the official website/counseling body and may vary.
Public Relations Applications open. Apply Now
Q: Which are the popular government colleges for Public Relations courses?
Some of the best government colleges offering Public Relations courses are listed below:
- Indian Institute of Mass Communication, Delhi
- Symbiosis Institute of Media and Communication,
- SPPU, Pune
- AJK Mass Communication Research Centre, Delhi
- MCC, Chennai
Q: Can a BTech student apply for diploma in public relations?
Q: Which are the top colleges for public relations in India?
Q: Which are the best colleges in Mumbai, Ahmedabad and Bangalore for a post graduate course in public relations?
Q: What are the career prospects in India and abroad for Diploma in public relations?
Popular Private Public Relations Colleges in India
Public Relations Applications open. Apply Now
Public Relations Applications open. Apply Now
Public Relations Applications open. Apply Now
Public Relations Applications open. Apply Now
Public Relations Applications open. Apply Now
Public Relations Career: Job Profiles, Salary and Top Recruiters
Graduates who have received training in political public relations have the chance to work in a variety of industries, including industrial public relations and some corporate communications. The private sector, agricultural public affairs, education, media, and media relations are all covered by several professional specialties.
Also Read:
Career by Astrology: Best Careers for Your Zodiac Signs
Public Relations Job Profiles with Salaries
Listed below are some job profiles which majority aspirants pursue after completing their graduation in the PR Career :
| Job Profiles |
Description |
Average Salary (in INR) |
|---|---|---|
| PR Officer |
People in such a job profile are expected to use any form of media and communication to build, maintain, and manage the reputation of their clients. |
INR 2.8 LPA |
| Account Planner |
People working in such a job profile are responsible for managing one or more client groups. |
INR 7.8 LPA |
| PR Executives |
People in this job profile manage the information that is communicated between organizations or individuals and the general public. |
INR 3.3 LPA |
| PR Managers |
People in this job profile need to identify their main client groups as well as audiences and thereafter determine the best way to communicate with them. |
INR 7 LPA |
Note- The above salary has been taken from ambitionbox
Public Relations (PR) Top Recruiters
In India, several recruiting firms and agencies specialize in or have strong divisions for public relations (PR) roles. Here are some top recruiting firms and agencies known for their expertise in PR roles:
| Top Recruiters |
|
|---|---|
| Genesis Burson-Marsteller |
The PRactice |
| Adfactors PR Avian Media |
Edelman |
| Freshersworld |
PR Talent |
| PR Mantra |
Hill+Knowlton Strategies |
| Waggener Edstrom |
Perfect Relations |
Q: Which are the job profiles available after completing a Public Relations course?
Candidates can work as a Public Relations Officer, Director of External Affairs, Events Executive, Public Relations Manager, etc. Students can have a look at the table below to know the salaries at different job profiles:
Job Profiles | Average Salary |
|---|---|
PR Officer | INR 4-5 lakh |
Account Planner | INR 5-6 lakh |
PR Executives | INR 6-7 lakh |
PR Managers | INR 5-8 lakh |
PR Officers | INR 7-9 lakh |
Q: What is the career scope in public relations? What is the pay scale offered to freshers and experienced in the same?
Q: How to become a public relations officer and what are the job opportunities in the public and the private sector?
Q: Who is a public relations manager?
Public Relations Study Abroad for Indian Students
For students interested in a career in journalism and media, the Bachelor of Journalism and Mass Communication (BJMC) is a well-liked course. Students will learn Public Relations as a specialization under it. The admission examinations and prerequisites can change according to the country and university you choose to apply to if you are thinking of studying BJMC abroad.
To be considered for admission to a BJMC course overseas, candidates must take the Test of English as a Foreign Language (TOEFL), Scholastic Assessment Test (SAT), International English Language Testing System (IELTS), and American College Testing (ACT). The total expense of the course can go up to INR 20 lakh to 40 lakh. The most popular countries for BJMC abroad are Canada, USA, UK and Singapore.
Know all about Public Relations Abroad
| Top Universities for BJMC in USA |
||
|---|---|---|
| Top Universities for BJMC in UK |
||
| Top Universities for BJMC in Canada |
||
| Top Universities for BJMC in Australia |
||
Q: What are the career prospects in India and abroad for Diploma in public relations?
Q: Is there any help from the Indian government for students who wants to study abroad?
Public Relations Online Courses
The significant degree of flexibility offered by online Public Relations programs enables students to access course materials and lectures whenever it is most convenient for them. Those who have obligations such as employment or other commitments will particularly like this flexibility. Numerous online BJMC programs provide a selection of electives and specializations, enabling students to customize their education to fit their unique interests and professional aspirations.
Students can have a look at the table below to know online Public Relations Courses:
| Name of Course |
Course Provider |
Fees (in INR) |
|---|---|---|
| Chandigarh University |
INR 94,500 |
|
| Chandigarh University |
INR 49,000 |
|
| Master of Arts in Journalism & Mass Communication |
Manipal University Jaipur |
INR 1,30,000 |
To learn about More Online BJMC Courses and Certifications Click Below:
FAQs on Public Relations
Here are some important questions related to a Public Relations (PR) Course:
Q: What qualities and skills should one possess to become a public relations officer?
The kind of skills and traits needed to build a career in the field of Public Relations are given below:
Public Relations Skills | |
|---|---|
Good Communication Skills | Understanding |
Practical | Logical |
Reasonable | Helpful |
Enthusiastic | Hard Working |
Interpretative | Observant |
Pragmatic | Interested |
Q: What are the duties of a Public Relations Officer?
The main responsibilities of a public relations officer includes preparing publicity campaigns and organizing various events and press conferences to maintain a favorable image of his client. A career in public relations helps companies and groups manage their image and create enduring connections with the public.
There are various types of PR that exist such as Media Relations. Investor Relations, Community Relations, Internal Relations, Customer Relations, Marketing Relations etc. As a public relations specialist, you interact with clients and customers to maintain a friendly and reliable relationship between the business and its market.
Q: What is the difference between advertising and public relation?
In the world of communication, advertising and public relations (PR) play distinct but complimentary functions. Advertising is a paid advertising strategy used to promote products, services, or brands. On the other hand, Public relations works in the field of earned media, focusing on the development and maintenance of a positive reputation for a company, individual, or cause.
Points of Difference | Advertising | Public Relations (PR) |
|---|---|---|
Purpose | To promote a product, service, or brand | To build and maintain a positive reputation, manage relationships, and create a favorable image for an organization, individual, or cause. |
Control | Advertisers have complete control over the message and its placement. | PR professionals have less control over media coverage and rely on earned media (coverage gained through promotional efforts rather than paid advertising). |
Paid/Unpaid | Paid communication | Generally unpaid (focuses on earned media, although there are paid PR services). |
Credibility | Often perceived as less credible due to the paid nature of the message. | Typically seen as more credible because it relies on third-party validation, such as media coverage. |
Format | Specific formats like print, radio, TV, online ads | Varied formats, including press releases, media events, social media, and community relations. |
Audience | Narrowly focused on target consumers or audiences. | Targets a broader audience, including media, employees, investors, and the public. |
Q: Which stream is better among advertising and public relation in MBA?
Q: Can you tell me about Masters in public relations?
Q: What is the career scope in public relations? What is the pay scale offered to freshers and experienced in the same?
Q: Why is Public Relations important?
It is Public Relations that ensure having a good image in an organisation or in a person or a brand; it can be used to facilitate trust, effectively communicate well, and manage the media as well as the stakeholders with the public. Crisis management, product or service introduction, and brand establishment identity are other areas in which PR plays a significant role. Goodwill and influence are part of PR in shaping public opinion. It increases a business or an individual's reputation and also adds to success.
PR-eth is vital. It is so much for an organization, an individual, or even a brand that will help build and sustain a positive image; it has given quite a diverse role in terms of establishing trust and effective communication as well as managing one's media, stakeholder relationship with the public. PR has an equally significant part in crisis management, product or service launch, and establishment of a strong brand identity. PR is thus beneficial for enhancing the reputation and success of businesses or individuals through goodwill and influence in public opinion.
Q: Which are the popular courses in Public Relations?
Popular courses in Public Relations include:
- *Undergraduate Courses*:
- _BJMC (Bachelor of Journalism and Mass Communication)_
- _BA (Hons) in Advertising and Public Relations_
- _BBA in Event Management and Public Relations_
- _BA in Journalism and Mass Communication_
- *Postgraduate Courses*:
- _MJMC (Master of Journalism and Mass Communication)_
- _MA in Public Relations and Advertising_
- _PG Diploma in Public Relations_
- _MBA in Communication Management_
- *Diploma and Certificate Courses*:
- _Diploma in Event Management and PR_
- _Diploma in Public Relation and Event_
- _Certificate Program in Advertising and Public Relations_
- _Certificate in Event management and Public Relations_
Popular Public Relations Specializations
Popular Specializations
- Advertising
21 Colleges
- Sales & Marketing
14 Colleges
- Print Media
11 Colleges
- Digital Marketing
8 Colleges
- Finance
8 Colleges
- Human Resources
8 Colleges
- Electronic Media (TV, Radio, Online)
7 Colleges
- Operations
6 Colleges
- Film Making
5 Colleges
- Supply Chain
5 Colleges
Popular Public Relations UG Courses
UG Courses
- UG Diploma
25 Colleges
- B.A.
17 Colleges
- BBA
17 Colleges
- B.J.M.C.
4 Colleges
- B.Sc.
3 Colleges
Popular Public Relations PG Courses
PG Courses
- PG Diploma
50 Colleges
- M.A.
38 Colleges
- MBA/PGDM
28 Colleges
- M.J.M.C.
3 Colleges
- M.Sc.
3 Colleges
News & Updates
Student Forum
Anything you would want to ask experts?Answered a week ago
As per the latest report, the starting salary offered to PG Diploma in Public Relations and Corporate Communications during SCoRe Mumbai placements in 2024 stood at INR 4.8 LPA. The top recruiters of School of Communications and Reputation placements in 2024 included Adfactors PR, Edelman, Fuzion PR
Contributor-Level 10
Answered a week ago
SCoRe Mumbai haa a good record of placements for its PG Diploma in Public Relations and Corporate Communications. As per the latest report, the participating recruiters placed 100% of the PGDM batch 2024 in new-age job roles. The starting salary offered during the School of Communications and Reputa
Contributor-Level 10
Answered 2 weeks ago
There are around 30 colleges in India that provide MA in Advertising & Public Relations courses. Among them, around 17 colleges are private and 7 are government. The course fee structure of these colleges is based on their rating, faculty, course curriculum, placement record, etc. However, the avera
S
Beginner-Level 5
Answered 2 weeks ago
No, there's no age limit to pursue MA in Advertising & Public Relations course in India. However, you'll need to fulfil the eligibility criteria set by the institutions. Though it can vary depending on individual colleges' requirements, the basic condition is to have a bachelor's degree in a relevan
A
Contributor-Level 10
Answered 2 weeks ago
Here are some important documents you should carry during MA in Advertising & Public Relations to avoid any delays:
- A bachelor's degree in a relevant discipline.
- A valid ID Proof (Adhaar, PAN Card, Passport, etc.).
- Migration Certificate.
L
Beginner-Level 5
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A diploma or degree in Public Relations may open up many prospects for students. Candidates can find work in a variety of public relations fields, including colleges, government organisations, NGOs, social welfare initiatives, the financial industry, Twitter, Facebook, and other social media platforms, as well as health clinics.
As more companies use media-facing social media platforms like Twitter, Facebook, and Instagram, these organisations have more opportunities than ever to shape public perception through direct interactions with users. The need for PR experts is increasing with each passing year as more and more foreign businesses see India as a huge source of profits, and occasionally even domestic businesses are moving up to the level of credibility and effectiveness.
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