SPJIMR launches management programme in Strategic Media and Entertainment
Programme in Strategic Media and Entertainment Management
SP Jain Institute of Management and Research (SPJIMR) is now offering a brand new management programme for those who want to make a career in media and entertainment industry. The Mumbai-based top B-school has launched, Programme in Strategic Media & Entertainment Management (PSMEM), in partnership with The Times of India Group.
The 11-month programme aims to create thoroughbred media professionals, with the help of extensive and insightful experiences of top industry professionals and SPJIMR faculty. Its structure and curriculum is designed in accordance with the media & entertainment (M&E) industry's current and future skill set requirements.
The curriculum had been conceived by top names in the industry, and will be taught by the core faculty of SPJIMR and the industry representing traditional and new media.
PSMEM includes every general management subject — marketing, HR, finance, economics – to be studied through an M&E perspective. The unique component of programme is, its Entrepreneurship Modules (I&II) which encourages entrepreneurial innovation in the media and entertainment space with assessments in the second term. Apart from this, two workshops in design thinking and creativity will be conducted to make the participants industry ready.
The academic council comprises eminent people with experience in the M&E industry like M G Parameswaran (Ambi), brand strategist, founder of Brand-Building.com; Abhinav Chopra, CHRO, Viacom18; Sameer Pitalwalla, CEO and co-founder, Culture Machine Media; Rohit Suri, chief HR and talent officer (South Asia), GroupM; Sandeep A Varma, founder and MD, ICOMO Advertising India and film director; Vikram Sakhuja, group CEO (media and OOH), Madison; and Dr Ashita Aggarwal, associate professor and head of department (marketing), SPJIMR, Mumbai.
ICOMO Advertising India's founder and film director Sandeep A Varma said, "There is a lack of managerial talent among today's professionals. I am glad to be part of such a course, which encompasses the new-age media trends with a focus on technological advancements. I am sure this will create leaders who will justify the positions of future managers/entrepreneurs.
"PSMEM is an absolutely brilliant initiative between the Times Group and SPJIMR. Both fantastic institutions are bringing in media and management skills respectively, offering a real killer combination," Madison's Vikram Sakhuja added.
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Anything you would want to ask experts?Answered 2 weeks ago
The key highlights of SPJIMR PGDM internships over the past three years are presented below:
Particulars | PGDM Autumn Internships (2021-23 Batch) | PGDM Autumn Internships (2022-24 Batch) | PGDM Autumn Internships (2023-25 Batch) |
|---|---|---|---|
Highest stipend | INR 4,00,000 | INR 4,40,000 | INR 4,52,000 (top 20% of the batch) |
Average stipend | INR 2,95,928 | INR 3,15,328 | INR 3,15,000 |
Median stipend | INR 3,00,000 | INR 3,00,000 | INR 3,10,000 |
Total companies | 42 | 53 (28% new recruiters) | 75 (22 new recruiters) |
Contributor-Level 10
Answered 3 weeks ago
In addition to CAT and XAT, SPJIMR accepts GMAT scores for admission to its Post Graduate Diploma in Management (PGDM) program. Candidates may submit GMAT scores that were obtained within the past three years. However, please note that SPJIMR does not consider XAT scores for its PGDM program. Eligib
H
Contributor-Level 6
Answered a month ago
The tuition price for the Post Graduate Diploma in Management (PGDM) at SPJIMR for the 2024-2026 cohort is around INR 21.8 lakhs. This price covers the cost of academic instruction, case studies, industry experience, and other development initiatives. SPJIMR is noted for its emphasis on leadership,
M
Contributor-Level 9
Answered 2 weeks ago
Yes, SPJIMR offers 100% placements to its PGDM students. The placement rate recorded during SPJIMR PGDM placements over the past three years was 100%, which is also presented below:
Particulars | PGDM Placement Statistics (2023) | PGDM Placement Statistics (2024) | PGDM Placement Statistics (2025) |
|---|---|---|---|
Placement rate | 100% | 100% | 100% |
Total PPOs | 112 | 138 | 162 |
Companies visited | 63 | 72 | 86 |
First-time recruiters | 33 | 33 | 27 |
Total students | 237 | 292 | 336 |
S
Contributor-Level 6
Answered a month ago
For the MBA Executive programme at Symbiosis Institute of Business Management (SIBM) in Pune, a minimum of one year of full-time work experience is required.
In contrast, the Post Graduate Diploma in Management (PGDM) programme at S.P. Jain Institute of Management and Research (SPJIMR) does not mand
T
Contributor-Level 9
Answered 3 weeks ago
Consulting sector was the top recruiting sector in 2025 wherein 40% of the PGDM batch received offers from companies such as KPMG, Accenture Strategy and BCG. In the FMCG sector, 33% offers were received from top recruiters such as HUL, P&G and Marico. Moreover, from the BFSI sector, 30% offers were
P
Contributor-Level 6
Answered 2 weeks ago
The highest, average and median stipend during SPJIMR PGDM internships over the past three years are presented below:
Particulars | PGDM Autumn Internships (2021-23 Batch) | PGDM Autumn Internships (2022-24 Batch) | PGDM Autumn Internships (2023-25 Batch) |
|---|---|---|---|
the highest stipend | INR 4,00,000 | INR 4,40,000 | INR 4,52,000 (top 20% of the batch) |
Average stipend | INR 2,95,928 | INR 3,15,328 | INR 3,15,000 |
Median stipend | INR 3,00,000 | INR 3,00,000 | INR 3,10,000 |
C
Contributor-Level 6
Answered 2 weeks ago
The key highlights of SPJIMR PGDM internships over the past three years are presented below:
Particulars | PGDM Autumn Internships (2021-23 Batch) | PGDM Autumn Internships (2022-24 Batch) | PGDM Autumn Internships (2023-25 Batch) |
|---|---|---|---|
the highest stipend | INR 4,00,000 | INR 4,40,000 | INR 4,52,000 (top 20% of the batch) |
Average stipend | INR 2,95,928 | INR 3,15,328 | INR 3,15,000 |
Median stipend | INR 3,00,000 | INR 3,00,000 | INR 3,10,000 |
Total companies | 42 | 53 (28% new recruiters) | 75 (22 new recruiters) |
M
Contributor-Level 6
How are SPJIMR PGDM internships?